WHAT WE’RE LOOKING FOR…

We’re looking for a Brand Activation Manager to drive sales through the development and execution of best-in-class trade marketing and brand activation campaigns in our Hospitality & International channels. As our Brand Activation Manager you’ll be charged with accelerating our No.1 Cocktail brand position in the On-Trade and developing our soft drinks presence across the channels.

WHAT WE OFFER…

We believe in creating a diverse and inclusive culture where your voice can be heard. Our skilled, loyal and committed people are critical to the future success of AG Barr which is why we are continually investing in our employees to develop their talent.

We look after our employees by offering a competitive salary and benefits package which includes;

• Up to 34 days holiday (depending on shift pattern)
• Flexible holiday trading
• Living Wage Employer
• Healthcare Cash Plan
• Peppy Health
• Flexible benefits e.g. discounts & cashbacks, gym memberships, technology purchases etc
• Life assurance
• Save as you earn scheme
• Staff sales discount
• Free AG Barr products throughout your working day
• Pension
• Annual salary review
• Ongoing professional development

And much more!
To find out more about what it is like to work for AG Barr, please visit our careers platform here.
We are an equal opportunities employer and happy to discuss any reasonable adjustments that may be needed for successful candidates with a disability, health or mental health condition.
While we have highlighted our ideal requirements for this role, we are realistic that the successful candidate probably won’t meet every single requirement in this advert, but we are big advocates of people growing in role. So even if you don’t meet every single requirement, we encourage you to submit an application - you may be just what we are looking for! Apply now!

YOUR RESPONSIBILITIES WILL INCLUDE…

• Trade Marketing Strategy Development: Create integrated strategies that align with brand objectives with customer needs to create winning plans that resonate with target audiences across various environments across the OOH and International channels.
• Deliver Bespoke Customer and Channel Campaigns: Develop and support the calendar of trade and consumer events from planning through to execution.
• Cross-Functional Collaboration: Work closely with Brand Marketing, Category, Sales, and customers to execute campaigns effectively.
• Performance Analysis: Analyze campaign performance, data, and market trends to optimize strategies and ensure maximum impact for campaigns.
• Budget Management: Manage the brand activation budget, ensuring resources are allocated effectively to support marketing initiatives and meet business objectives.
• Customer and Industry Trends: Stay informed on the latest trends and best practices to improve campaign effectiveness and represent the channels internally.
• Timely and Efficient Delivery: Ensure all initiatives are delivered On Time, In Full, Right Every Time.