JOB TITLE: BRAND & CAMPAIGN MANAGER

Location: Manchester, UK
Salary: £45,000 – £52,000 per annum, dependent on experience
Job Type: Full-time, Permanent
Organisation: Electiva Marketing

ABOUT US

Electiva Marketing is a specialist agency based in Manchester, dedicated to driving growth for healthcare brands. We work across a portfolio of companies including Transform Healthcare, Signature Clinic, and La Belle Forme, helping them acquire patients, strengthen brand presence, and maximise return on investment.
We are seeking a Brand & Campaign Manager to take ownership of campaign planning and brand positioning across our client portfolio. This role is ideal for a creative yet commercially minded marketer who can deliver integrated campaigns, strengthen brand equity, and ensure consistent messaging across multiple channels.

REQUIREMENTS

• Proven experience managing brand strategy and multi-channel campaigns.
• Strong creative and strategic thinking skills.
• Ability to manage multiple projects simultaneously in a fast-paced agency environment.
• Excellent written and verbal communication skills.
• Familiarity with campaign reporting and performance tracking tools.

• Brand Strategy & Positioning:
• Develop and implement brand strategies that enhance visibility, trust, and engagement within the healthcare sector.
• Ensure consistent brand identity and messaging across all client campaigns and touchpoints.
• Campaign Management:
• Plan, deliver, and evaluate multi-channel marketing campaigns (digital, social, print, and events).
• Oversee creative briefing, asset development, and campaign timelines.
• Coordinate with performance marketing, content, and design teams to deliver integrated activity.
• Content & Creative Direction:
• Work closely with internal teams and external partners to create compelling campaign content.
• Ensure creative output aligns with brand guidelines and resonates with target audiences.
• Analytics & Reporting:
• Monitor campaign performance using relevant KPIs and provide actionable insights.
• Recommend optimisations to improve reach, engagement, and conversion.
• Client & Stakeholder Management:
• Act as the key contact for brand and campaign activity across multiple healthcare brands.
• Present campaign strategies, updates, and results to clients and senior stakeholders.
• Build strong relationships with creative, PR, and media partners.