Job description

ABOUT GREENHOUSE

Greenhouse is a diverse community of leaders working together to ensure people of all backgrounds can live a life of their choosing. We are creating a powerful, diverse, committed community to deliver widespread community change at scale by providing holistic support of low-income, high-performing young role models and their endeavors and by rallying and focusing our community to launch hundreds of community change initiatives. Our vision is to create a community of leaders who will evolve the communities of the world. Our values are leadership, community, relentlessness, and accountability. We are a non-profit that operates more like a for-profit. We are change agents who are bold and innovative, optimistic and engaging, gritty and accountable, and builders of relationships and community. Our team is comprised of innovative, entrepreneurial, and results-driven individuals who work collaboratively with our community to achieve our goals. We are seeking a high-performing candidate to join our team.

ABOUT THIS ROLE

The Brand and Marketing Communications Manager is chiefly responsible for managing the execution of our brand message to a diverse target audience nationwide. In this role, you will manage our agency partnerships and marketing vendors and work closely with all members of our team to execute a wide variety of marketing needs, including, but not limited to: brand strategy, annual planning, brand storytelling, digital and social media content, email campaigns, direct mail, event marketing, and speechwriting.

WHAT YOU MIGHT DO IN A DAY

• Collaborate with our agency partner and internal staff to identify ways to dramatically increase registration for our national and local fundraisers.
• Meet with the Program and Relationship teams to learn about community impact stories and reaching out to community members to solicit more information.
• Collaborate with our COO and agency partner to create an annual marketing plan.
• Manage a large direct mail effort at the center of a comprehensive end-of-year giving campaign.
• Lead the external and internal team to develop content strategy.
• Write a project brief, create a timeline, and manage a project through to completion.
• Check on the metrics and optimize a current social media campaign to recruit volunteers for New Scholar selection.
• Market to our database of +25K constituents.
• Create a shot list and oversee the photography and videography vendors to ensure we are obtaining the desired assets.
• Dig into ways to better leverage public relations to attract high-quality, celebrity-level speakers to next year’s Summer Symposium.
• Track, analyze, and communicate results via compelling reports and storytelling.

This job might be for you if…

• You have a passion for connecting people to the purpose of a brand.
• You understand how to leverage the channels and tools at your disposal to achieve marketing goals.
• You understand the importance of purposeful communication and how it aids in building, activating, and maintaining relationships.
• You are an adept project manager who is energized by juggling priorities and running multiple projects in varying degrees of complexity at one time.
• You advocate for resources when needed and pursue success even under shifting circumstances.
• You have a keen eye for quality and detail – and are unafraid to encourage others to do the same.
• You have advanced abilities in written, oral, and visual communications.
• You are by nature a curious, entrepreneurial person who enjoys solving problems.