Brand Designer (Remote) at A5 Labs

San Jose, California, United States -

Full Time

Start Date

Immediate

Expiry Date

13 Mar, 26

Salary

0.0

Posted On

13 Dec, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Brand Design, Graphic Design, Figma, Illustrator, Photoshop, Brand Guidelines, Visual Identity, Typography, Color Theory, Attention to Detail, Creative Mindset, AI Tools, Digital Marketing, Event Branding, Cultural Adaptation, Presentation Design

Industry

Computer Games

Description

Position: Brand Designer — WPT & Umbrella Brands Team: Marketing Design Team, A5 Labs Location: Remote About A5 Labs A5 Labs is an international company developing innovative products in the poker and gaming industry. Our portfolio includes world-renowned brands such as: ● World Poker Tour (WPT) — famous for its global live poker tournaments held across the US, Canada, Europe, and Asia ● WPT Global — our online poker platform, available in Latin America, several European countries (Nordics, Poland, Slovakia), and across Asia ● ClubWPT Gold — our premium membership-based poker product for the US and Canadian markets Our Design Marketing Team supports all these directions — from digital and social media promotions to live event branding, trophies, merchandise, and 3D concepts. We actively integrate AI tools (Leonardo AI, Midjourney, Freepik, and others) into our creative workflow to accelerate production and push visual innovation forward. About the Role We’re looking for a Brand Designer to help develop, maintain, and evolve the visual identity of WPT and its umbrella brands — including WPT Global, ClubWPT Gold, WPT Live Events, and other related sub-brands. This role combines strategic thinking with creative execution, ensuring brand consistency across products, markets, and campaigns while supporting the evolution of WPT’s global identity. You’ll be responsible for keeping our brand systems current and unified, creating new assets and templates, and helping shape the visual direction for flagship events and sub-brands. Key Responsibilities ● Develop and maintain brand guidelines for WPT, WPT Global, and all umbrella brands — ensuring all elements remain consistent, organized, and up to date. ● Design templates, brand patterns, and visual assets for marketing, product, and event use (digital and print). ● Create logos and sub-identities for side projects, new initiatives, and promotional campaigns. ● Develop corporate and internal brand materials, including presentations, pitch decks, business cards, and other branded documents. ● Support event branding for major WPT occasions such as the WPT World Championship, where each year has its own unique theme, color palette, and visual pattern, or WPT Voyages, which requires custom brand design for all event materials. ● Adapt brand visuals for local markets and cultural contexts (LATAM, Asia, EU, and North America). ● Work closely with marketing and design teams to integrate brand direction into all campaigns. ● Keep the brand library and documentation updated and accessible to all teams. Requirements ● Proven experience as a Brand or Graphic Designer (preferably in gaming, entertainment, or sports industries). ● Strong skills in Figma, Illustrator, and Photoshop. ● Experience with brand systems, visual identities, and documentation (creating and maintaining brandbooks, guidelines, etc.). ● Solid understanding of composition, typography, and color theory. ● Ability to create adaptable brand visuals for different cultures and markets. ● Attention to detail and commitment to brand consistency. ● Creative mindset with the ability to propose fresh visual ideas while staying aligned with brand strategy. We Offer ● The chance to shape the visual identity of one of the world’s most iconic poker brands ● Creative freedom and opportunity to work on unique projects ● Collaboration with a dynamic international team across design, marketing, and 3D and motion. ● Work with cutting-edge AI tools and modern creative processes ● Flexible remote setup and a culture that values creativity and initiative

Responsibilities

The Brand Designer will develop and maintain brand guidelines for WPT and its umbrella brands, ensuring consistency across all elements. They will also create visual assets for marketing, product, and event use, adapting brand visuals for different markets and cultural contexts.