JOB DESCRIPTION

The Brand manager will lead the development of the Blancpain brand in and business in the Canadian market. The Brand manager will have full P&L responsibility and oversee 360-degree brand management, including sales and retail development, marketing, merchandising, budgeting, and inventory management. This role involves daily operational leadership and long-term strategic planning in line with HQ directives.

• Compensation: Competitive base salary + performance-based bonus
• Benefits:
• Health, dental, and vision coverage
• RRSP contributions with company match
• Employee discount
• Life insurance
• Paid vacation and sick days

PROFESSIONAL REQUIREMENTS

• Minimum 7 years’ experience in brand or account management, with at least 5 years in the luxury industry.
• Deep understanding of the Canadian retail landscape.
• Proven success in real estate strategy and lease negotiations.
• Fluent in English; French is an asset.
• Experience working in multicultural and international environments.
• Strong organizational, presentation, and communication skills.
• Excellent negotiation and problem-solving abilities.
• Ability to travel nationally and internationally.
• Working knowledge of SAP/S4Hana is an asset.

Client Experience & Brand Events

• Champion customer care initiatives focused on service excellence and loyalty.
• Organize and manage brand events that create emotional connections with clients

RESPONSIBILITIES INCLUDE:

Brand & Market Strategy

• Lead daily brand operations across Canada, ensuring alignment with global strategy.
• Develop and expand distribution channels to maximize market penetration.
• Identify growth opportunities through retail expansion and strategic brand positioning.

Retail & Sales Management

• Oversee selling activities, merchandising, stock management, and account servicing.
• Drive retail presence in high-impact locations (SIS, Corners, Boutiques).
• Manage national distribution networks and foster long-term relationships with luxury retailers.

Marketing & Communication

• Allocate and manage local marketing budgets effectively.
• Prepare and execute new product launches and promotional events.
• Develop and implement communication strategies that reflect brand values and drive engagement.

Forecasting & Reporting

• Complete forecasts, sales analysis, and performance reports.
• Monitor profitability and customer satisfaction, implementing improvement plans as needed.

Client Experience & Brand Events

• Champion customer care initiatives focused on service excellence and loyalty.
• Organize and manage brand events that create emotional connections with clients.

Operational Excellence

• Ensure consistent brand placement and adherence to global guidelines.
• Lead training initiatives and negotiate case space to enhance in-store visibility.

The Brand manager will lead the development of the Blancpain brand in and business in the Canadian market. The Brand manager will have full P&L responsibility and oversee 360-degree brand management, including sales and retail development, marketing, merchandising, budgeting, and inventory management. This role involves daily operational leadership and long-term strategic planning in line with HQ directives.

• Compensation: Competitive base salary + performance-based bonus
• Benefits:
• Health, dental, and vision coverage
• RRSP contributions with company match
• Employee discount
• Life insurance
• Paid vacation and sick day