Brand Manager at Groupe Aghadoe
Houston, Texas, United States -
Full Time


Start Date

Immediate

Expiry Date

19 May, 26

Salary

62000.0

Posted On

18 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Marketing Plan Development, Brand Management, B2C Marketing, Reputation Management, Patient Experience, Business Development Marketing, Media Buying, Advertising, Digital Marketing, Corporate Branding, Employer Branding, Market Research, Analytics Reporting, Project Supervision, Campaign Execution, Budget Management

Industry

Real Estate

Description
Description Job Summary: Reporting to the Chief Marketing Officer, the Brand Manager is responsible for driving market results by developing and executing effective marketing plans for the corporate brand Altus and its multiple regional brands. Core marketing sectors include: B2C Hospital/ED Marketing Reputation Management & Patient Experience Business Development Marketing (Corporate & Regional Brands) Media Buy/Advertising Digital Marketing Corporate & Employer Branding Internal Marketing & Communications Market Research & Analytics Reporting As part of that work, the Brand Manager will provide support to internal marketing, communications, regional staff, and external business partners. In addition, they will also provide project supervision on select assignments to marketing staff, interns, vendors and coordinators. Essential Duties and Responsibilities: Develop and execute marketing programs for corporate and designated regional brands that drive measurable results (e.g. increased ER patient visits, increased in-patient visits, online and community engagement, etc.) Support the presence of B2B parent brand Altus so corporate growth goals are achieved Build and manage portfolio for multiple regional brands to meet or exceed desired business goals for the organization Manage multiple projects in a fast–paced, entrepreneurial environment and under tight deadlines to meet established key performance indicators Analyze market, consumer, and competitive information to build a rich repository of knowledge that informs departments across the organization Participate in product development of key service lines including analyzing information to help set the sales forecast and financials Work collaboratively with regional marketing staff to execute local marketing campaigns Successfully execute product launches (e.g. community promotion, clinical relationship program, health education, etc.) to meet corporate and regional goals Gather, assimilate and analyze market and competitive information to ensure marketing activities are effective and efficient Act as marketing liaison to corporate and regional departments Facilitate and grow relationship with corporate, facility and regional staff Other Job Functions: In collaboration with vendors and AP teams, manage and develop marketing budgets, invoices, and detailed monthly reports Develop dashboard reports that track and monitor program performance Attend staff meetings or other company sponsored or mandated meetings as required Maintain and mine the referral/contact database Provide weekly/monthly reporting as assigned Travel to all facility locations as required Perform additional duties as assigned Requirements Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required Education and/or Experience, Skills: Bachelor’s degree, preferably in marketing or business administration MBA, preferred 4+ years business experience driving measurable results, required 3+ years marketing / brand management / advertising experience including the creation of comprehensive, strategic, metrics driven marketing plans, required Experience in utilizing print, outdoor, promotions, online and grassroots marketing tactics, required Experience in working with agencies and vendors to deliver strategically sound campaigns and creative, required Healthcare industry experience, preferred Position requires fluency in English; written and oral communication
Responsibilities
The Brand Manager is responsible for driving market results by developing and executing effective marketing plans for the corporate brand Altus and its multiple regional brands across various core marketing sectors. This role involves supporting internal teams, external partners, and providing project supervision to marketing staff and vendors.
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