Brand Manager at LUXASIA
Bangkok, , Thailand -
Full Time


Start Date

Immediate

Expiry Date

25 Mar, 26

Salary

0.0

Posted On

25 Dec, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Brand Management, P&L Management, Marketing, Leadership, Communication, Problem Solving, Inventory Management, Sales Analysis, Budget Planning, Customer Recruitment, Customer Retention, Campaign Effectiveness, Team Management, Presentation Skills, Computer Literacy, Fluent in English, Fluent in Thai

Industry

Retail Luxury Goods and Jewelry

Description
PRIMARY OBJECTIVE: To be a full-fledged “brand” manager of the designated brands and be responsible for strong P&L management skill and budgets. Manage the marketing division and ensure that Marketing Executives & Trainers are effectively trained in order to maximize their marketing skills and know-how (after 6 mths or earlier). Provide leadership direction to the team and strengthen brands market presence (after 6 months or earlier). SPECIFIC ACCOUNTABILITIES: NUMERICAL OBJECTIVE: Achievement and accountability for individual brand targets – up to profit contribution level for each brand. Tracking of sales on monthly basis by brand. Key reports include retail & wholesale sales analysis by brand, by channel and contribution (%) by sku. Manage the brand marketing budget, ensuring efficient allocation of resources. Monitor expenses and ensure all activities are cost-effective and within budget. Track and analyze the performance of marketing campaigns and initiatives. Use key performance indicators (KPIs) to measure brand health and campaign effectiveness, adjusting strategies as needed. MARKETING: Develop brand specific marketing calendar. Conceptualize, plan and ensure timely implementation of launches, promotions and brand specific animations, consumer events. Develop and provide marketing collaterals (i.e. POS displays etc). Devise customer recruitment plans for each brand – eg. Workshops, promotional activities, etc. Devise customer retention programs and CRM brand-specific activities to drive brand sales. Accountability and tracking for the brands’ Advertising & Promotional Expenditure. INVENTORY: Accountability for individual brands’ inventory levels in order to maintain healthy inventory turnover ratio on each brand. Stock forecasting on new and existing products (including GWPs) of brand responsible. Working with internal forecasting teams to develop rolling forecast in order to manage overall inventory levels. DISTRIBUTION: Work with sales team to provide support to garner entry into alternative distribution channels. DIVISION MANAGEMENT: Provide leadership, guidance and direction for team members towards building and strengthening internal department structure. OTHERS: Able to react to change productively and handle other essential tasks as assigned. To have a strong and good working relationship with the principals. To have a strong and good working relationship local internal team and regional team. Marketing or Sales experience in beauty industry will be an added advantage Strong presentation and communication skills Marketing type, initiative, dynamic, highly committed and result-oriented. Experience in marketing budget planning and P&L analytical Pleasant and Mature personality, well organized and hard working style. Good at problem solving, quick to respond and able to work outside when needs. Excellent, proven interpersonal, verbal and written communications skills. Excellent computer literacy in MS-Office (Word, Excel, Power Point). Fluent in both English and Thai. Bachelor’s degree or higher in Marketing, or related field Marketing principle Brand Management AL , PH , Provident Fund, Group Insurance ,and Dental claims
Responsibilities
The Brand Manager will oversee the management of designated brands, ensuring strong P&L management and effective training of marketing teams. They will also be responsible for developing marketing strategies, tracking performance, and managing budgets.
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