POSITION ID # 33468

Position: Brand Manager
Location: GTA – North Toronto area
Work Type: HYBRID – 3–4 days in-office per week
Salary Range: Base between $70,000 - $95,000

ABOUT OUR CLIENT:

Our client is a fast-growing consumer products company in the personal care space, with a reputation for delivering high-impact innovation and culturally relevant branding. They are seeking a collaborative, analytical, and hands-on Brand Manager to drive the growth of one of their flagship haircare brands. The ideal candidate has professional experience in beauty - ideally in haircare - or can demonstrate a genuine, personal passion for the category. You keep up with haircare trends, know the major brands and influencers, and have a natural enthusiasm for the products shaping the industry.
This role is ideal for a brand marketer with a few years of experience under their belt, someone who thrives in fast-paced environments, enjoys cross-functional collaboration, and is eager to take ownership of campaign execution and product development.

REQUIRED QUALIFICATIONS:

• 5+ years of brand marketing experience in beauty, ideally haircare, or the ability to demonstrate a genuine passion for the haircare category
• Strong understanding of retail dynamics and consumer behavior
• Experience with new product development and integrated marketing campaigns
• Analytical mindset with comfort using Nielsen, IRI, or POS data
• Proficient in PowerPoint/Keynote and Excel; strong presentation skills
• Entrepreneurial, collaborative, and results-driven
• Bachelor’s degree in Marketing, Business, or related field
• Must be available to work on-site 3–4 days/week in the North Toronto area

The Brand Manager will work across marketing, analytics, and product development to drive brand performance. Key responsibilities include:

• Execute go-to-market strategies, brand campaigns, and marketing plans aligned with business goals
• Lead cross-functional project management for product launches—from concept through to shelf
• Partner with creative, sales, digital, and communications teams to deliver compelling campaigns
• Monitor consumer and market trends—especially within haircare—analyze brand performance, and make data-driven recommendations
• Support development of trade marketing materials and sales enablement tools
• Track KPIs and analyze marketing effectiveness to inform future planning
• Build and deliver clear, concise presentations to internal stakeholders