Brand Manager at Ward Williams Associates
Devonport PL1, , United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

18 Oct, 25

Salary

40000.0

Posted On

19 Jul, 25

Experience

6 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

Join a forward-thinking, high-growth SME with a strong reputation in the B2B market, where you’ll be part of a collaborative and passionate team of professionals. You’ll have the opportunity to influence brand strategy at a strategic level, with real autonomy and the chance to make a meaningful impact from day one. We offer flexible working and clear paths for progression, along with the opportunity to lead significant projects that enhance marketing effectiveness. You’ll contribute to exciting and purpose-driven work, including projects like The Wave, Solar Tree, and the New Hospitals Programme, initiatives that make a lasting, positive difference.
As Brand Manager, you’ll be the custodian of our brand, responsible for driving brand awareness, consistency, and equity across all touchpoints. You’ll play a pivotal role in translating our business goals into impactful brand execution that resonates with B2B audiences, internally and externally.
You’ll work closely with the Marketing Director, Bid leader and Business development team to ensure that everything we say and do aligns with our brand themes and identify and delivers value for our internal and external clients.
As a certified B Corp, we’re committed to putting people and the planet first, creating a workplace that supports innovation, professional growth, and the well-being of our team. If you’re looking to join a business with strong values, a clear purpose, and a dynamic future, we’d love to hear from you.

Responsibilities
  • Develop and implement a cohesive brand strategy tailored to B2B audiences.
  • Ensure brand consistency across all channels—digital, print, events, sales collateral, and internal communications.
  • Own and evolve brand guidelines, ensuring they are practical, up-to-date, and embedded across the business.
  • Lead initiatives to improve brand perception and awareness within target markets and industry segments.
  • Collaborate with content and project case studies to create compelling, on-brand marketing materials and campaigns.
  • Partner with internal stakeholders to align brand strategy with business objectives and go-to-market plans.
  • Monitor and analyse brand performance using key metrics (awareness, engagement, perception).
  • Conduct market, competitor, and customer insight research to inform brand decisions.
  • Champion the brand internally—driving employee advocacy and engagement through internal brand campaigns and training.
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