BRAND & MARKETING SUPPORT SPECIALIST

This job description sets out the scope of the role of the Brand & Marketing Support Specialist with the main duties of the position at the date when it was completed. It does not include or define all responsibilities or duties which the post holder may be expected to carry out. Duties may vary from time to time without changing the nature of the post or the level of responsibility. The post holder may also be required to carry out any other duties to co-operate with the general work of the organisation, as required by their line or department manager.

EDUCATION & EXPERIENCE

• Bachelor’s degree in Marketing, Digital Marketing, Business Administration, or a related field (or equivalent experience).
• Minimum 2 years of experience in marketing support, digital marketing, or sales support.

TECHNICAL & DIGITAL MARKETING SKILLS

• Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
• Familiarity with Canva, Google Analytics, Google Ads, and Meta Ads.
• Strong understanding of social media platforms and content marketing strategies.
• Knowledge of SEO principles, digital advertising best practices, and marketing automation tools.

KEY SKILLS

• Excellent communication skills (written and verbal) to craft compelling marketing content and presentations.
• Strong organisational and time-management skills, with the ability to manage multiple projects efficiently.
• Creative thinker, capable of contributing innovative ideas for content, campaigns, and brand storytelling.
• Team player, with the ability to work collaboratively across multiple departments.
• Problem-solving mindset, able to adapt quickly to market trends and business needs.

OVERVIEW / PURPOSE OF THE ROLE

We are looking for a proactive and detail-oriented Brand & Marketing Support Specialist to support brand marketing and digital initiatives by managing administrative, operational, and creative tasks. This role will ensure the smooth execution of marketing campaigns, content creation, and analytics, while also assisting in brand promotion and customer engagement. The ideal candidate will be highly organised, digitally savvy, and passionate about supporting marketing activities that drive business growth.