brand strategist

at  XCMG Canada Ltd

• Durée de l’emploi: Permanent
• Langue de travail: Anglais
• Heures de travail: 80 hours bi-weekly
• Education:
• Expérience:

EDUCATION

• College, CEGEP or other non-university certificate or diploma from a program of 1 year to 2 years

AREA OF WORK EXPERIENCE

• Marketing

EXPERIENCE

• 2 years to less than 3 years

• Develop communication strategies
• Evaluate communication strategies and programs
• Implement communication strategies and programs
• Oversee the preparation of public written material
• Prepare written material such as reports, briefs, website content
• Produce educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
• Publicize activities, workshops, meetings and other events for fundraising or information purposes
• Write speeches, presentations and press releases
• Plan development projects
• Conduct comparative research on marketing strategies for industrial and commercial products
• Prepare reports, research papers, educational texts or articles
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Gather, research and prepare communications material
• Initiate and maintain contact with the media
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Conduct analytical marketing studies
• Design market research questionnaires
• Develop portfolio of marketing materials
• Design, conduct and analyze quantitative and qualitative research projects
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Deliver presentations at conferences, workshops or symposia
• Maintain and manage digital database
• Write and edit press releases, newsletter and communications materials