BUSINESS DATA SUPPORT

• Support the data needs of marketing and sales teams by providing timely data extraction, cleaning, and preliminary analysis (e.g., campaign performance review, conversion funnel analysis, user behavior tracking, etc.).
• Maintain common marketing/sales dashboards and reports (e.g., channel performance, sales funnel, campaign ROI, daily/weekly user growth reports) to ensure accurate and timely data delivery.
• Establish unified business data standards and define core metrics (e.g., new customers, GMV, retention, conversion rate) across different business scenarios to ensure cross-departmental alignment.

EDUCATION

• Bachelor’s degree or above in Information Management, Statistics, Marketing, Computer Science, Mathematics, or related fields preferred.

TECHNICAL SKILLS

• Proficiency in SQL for independent data extraction and processing.
• Familiarity with data visualization tools (e.g., Tableau, Power BI, Looker, FineReport) and basic dashboard design.
• Advanced Excel/Google Sheets skills for daily data tasks.
• Knowledge of common marketing/sales metrics; experience in report-building or campaign analysis is a plus.

EXPERIENCE

• 3+ years in data operations, sales analytics, or campaign performance analysis preferred.
• Industry experience in B2C/FMCG, internet, SaaS, advertising, or e-commerce is a plus.