Business Development Director (Brand Partnerships EMEA)

at  Channel Factory

Business Development Director
(Brand Partnerships EMEA)
Germany based (Hamburg or Munich)
Channel Factory excels in next-gen marketing solutions, optimising contextual safety and performance on YouTube and emerging platforms. Our cutting-edge platform automates and scales global marketing strategies, ensuring brand relevance through ‘Conscious Business Performance.’ We value a diverse, collaborative culture focused on results and innovation.
Currently, we’re seeking a Sr. Business Developer based in Hamburg or München to drive EMEA partnerships, fostering significant growth and strategic brand relationships. Channel Factory embodies a strong culture that values diversity, collaboration, and results. Our bias towards execution balances critical thinking, analysis, and pragmatic problem solving. We expect a lot from one another and value our thoughtful and intellectually curious company culture.
As a business developer, you are responsible for building brand partnerships with new or existing advertisers. You will be responsible for creating new European partnerships, building senior level relationships and for growing the direct business in the EMEA region. You will be reporting to the Head of Brand Partnerships for EMEA and jointly work on strategic planning and growth.
We’re a fast-growing team with our HQ in Stockholm. Are you ready for an exciting journey in the EMEA market?

Responsibilities

• Understanding and communicating how Channel Factory’s products will assist clients in reaching their marketing goals
• Identify and qualify opportunities leveraging your own creativity, inbound lead flow, personal prospecting efforts, contacts, existing accounts and partners.
• Work on a verticalised go to market strategy and focus.
• Approach the role with a growth-oriented, learning, entrepreneurial mindset.
• Managing Brand partnerships with local sales and CSM teams from start to finish. Including overarching contracts, strategy, brief response, media plan creation, execution, reporting and invoicing
• Owning and incrementally growing a book of business by focusing on client retention, growth, renewal, and satisfaction
• Regular travel to visit top tier advertisers in the EMEA region
• Creating and maintaining short and long-term Account Plans for each designated account
• Responding to all client requests with urgency by using knowledge and understanding of all internal systems
• Internal communication around partnerships, contract structures and planning
• Expanding relationships through regular client communication to build and maintain deep-level partnerships
• Actively up selling and renewing existing clients
• Working side by side with local Sales teams to expand the business, provide brief responses and help with ad-hoc client requests
• Work with sales teams to educate clients post-sales about Channel Factory’s offering for both managed and self-service products; working with external partners to provide best solutions for the client
• Using Salesforce to help with forecasting and to track/manage opportunities
• Maintaining and updating proficiencies in the video marketing space

Requirements & Qualifications

• 10+ years of proven hands-on experience at a tech publisher, digital media companies or digital media agency in sales, product and/or business development or similar
• A Senior Network at top tier advertisers in the EMEA region.
• Effective experience in media buying on a bidding model e.g., DBM, DSP, PMD, Programmatic platforms, and/or management of campaigns in various dashboards highly preferred
• Have strong communication skills; verbal, written, interpersonal and (group) presentation
• Thrive as a presenter and be passionate about sales
• Advanced knowledge of Excel calculations, pivot tables, and graphs is a must
• Client facing experience working with both advertisers and their agencies
• Able to help develop and set best practices and help train other team members to stay competitive in an ever-changing digital landscape
• Strategy savvy in everything from planning to pricing campaigns
• Able to effectively prioritise and work with little to no supervision
• Highly organised and detail oriented professional
• A collaborative individual who can work both in a team and independently
• Driven and determined to learn and adapt in a fast-paced digital world
• Salesforce platform experience is very helpful
• Google Ads or YouTube certified, Meta and/or TikTok knowledge are a plus
• Strategic capabilities and vision, happy to work on strategy and share an opinion
• Able to lead discussions with senior partners
• Great presenter and comfortable presenting to bigger groups of people
• Interest in YouTube as a medium is a big plus!
• Digital and/or ad-tech background, measurement knowledge and or background is a pre

About Channel Factory
“Established in 2010, Channel Factory has evolved into a leader in YouTube advertising innovation, driving measurable success for global brands. As a recognised partner in the YouTube Measurement Program, we leverage our expansive data insights to craft advertising solutions that ensure brand safety and contextual relevance. Our commitment to ‘Conscious Business Performance’ guides our approach, blending cutting-edge technology with a focus on diversity and inclusivity to optimize both social impact and campaign performance. Proudly serving a distinguished client portfolio, we remain at the forefront of digital advertising, consistently delivering unmatched results across various industries.

• Understanding and communicating how Channel Factory’s products will assist clients in reaching their marketing goals
• Identify and qualify opportunities leveraging your own creativity, inbound lead flow, personal prospecting efforts, contacts, existing accounts and partners.
• Work on a verticalised go to market strategy and focus.
• Approach the role with a growth-oriented, learning, entrepreneurial mindset.
• Managing Brand partnerships with local sales and CSM teams from start to finish. Including overarching contracts, strategy, brief response, media plan creation, execution, reporting and invoicing
• Owning and incrementally growing a book of business by focusing on client retention, growth, renewal, and satisfaction
• Regular travel to visit top tier advertisers in the EMEA region
• Creating and maintaining short and long-term Account Plans for each designated account
• Responding to all client requests with urgency by using knowledge and understanding of all internal systems
• Internal communication around partnerships, contract structures and planning
• Expanding relationships through regular client communication to build and maintain deep-level partnerships
• Actively up selling and renewing existing clients
• Working side by side with local Sales teams to expand the business, provide brief responses and help with ad-hoc client requests
• Work with sales teams to educate clients post-sales about Channel Factory’s offering for both managed and self-service products; working with external partners to provide best solutions for the client
• Using Salesforce to help with forecasting and to track/manage opportunities
• Maintaining and updating proficiencies in the video marketing spac