About the job

EV Charging Business Development Manager – MENALocation: Middle East & North Africa (MENA)

About the Role：We are looking for an EV Charging Business Development Manager to drive sales and business growth across the Middle East and North Africa.The role will focus on developing new customers, identifying business opportunities, building commercial partnerships, and driving EV charging projects from initial engagement to successful business closure.The ideal candidate will have strong experience in EV charging, new energy, electrical equipment, or related B2B sales, with a proven ability to develop markets, manage customer relationships, and deliver sales results.

Key Responsibilities

1. Market Development & Sales Planning* Conduct market research to identify potential customers, market opportunities, and competitive dynamics in MENA.* Develop and execute sales strategies and business development plans for the EV charging business.* Identify target customers, sales channels, and potential business partners.* Monitor market trends and customer needs to support business growth.

2. Customer Development & Business Acquisition* Identify, develop, and manage relationships with key customers, including EV charging operators, fleet operators, energy companies, utilities, EPC contractors, system integrators, and other relevant commercial customers.* Generate new business opportunities through direct sales, channel development, networking, and industry events.* Understand customer requirements and develop appropriate commercial solutions.* Drive the sales process from lead generation, customer engagement, and opportunity development to negotiation and contract closure.

3. Channel & Partnership Development* Identify and develop local distributors, resellers, installers, and strategic business partners.* Establish and maintain strong relationships with channel partners.* Develop channel sales opportunities and support partners in customer development and project acquisition.* Negotiate commercial terms and cooperation agreements with customers and partners.

4. Project Sales & Commercial Execution* Develop and manage EV charging project opportunities across MENA.* Coordinate with internal sales, product, technical, and marketing teams to prepare commercial proposals and solutions.* Follow up on project progress, customer requirements, and commercial negotiations.* Drive project conversion and ensure successful order closure and business implementation.

• 5. Market & Competitive Intelligence* Monitor competitor activities, product offerings, pricing, and market developments.* Collect customer feedback and market insights to support product and sales strategy adjustments.* Provide regular sales forecasts, pipeline updates, and market development reports.