Description:
ARC Health’s Business Development Representative (BDR) will ensure the growth, development, and execution of the marketing and business development strategy consistent with the focus and goals of ARC Health’s partnering provider groups. Primary geography will consist of the greater Minneapolis and St. Paul metroplexes. The BDR is responsible for analyzing opportunities in their specific geographic area and developing a business development plan to maximize potential referrals. The BDR will work to improve the organization’s market position and achieve financial growth by defining long and short-term patient acquisition strategies, building key relationships, identifying and pursuing business opportunities, and maintaining extensive knowledge of the current market conditions.

SKILLS AND COMPETENCIES

• Excellent interpersonal, written, and verbal communication skills.
• Entrepreneurial spirit and passionate in finding solutions and growing business.
• Excellent client service and the ability to establish and maintain effective working relationships.
• Excellent organizational skills with the ability to multitask and meet deadlines.
• Creative and knowledgeable about ways to generate interest through marketing and social media.
• Strong team player and willingness to work cross-functionally across multiple departments and stakeholders.
• Ability to abide by ethical guidelines and policies, including strict adherence to confidentiality and HIPAA guidelines.
• Demonstrable ability to communicate, present, and influence key stakeholders at all levels of an organization, including executive and C-suites.
• Resourcefulness and tenacity to get things done (i.e. get to the decision makers quickly).
• Excellent presentation skills a must.
• Analytical with the ability to create and disseminate reports.

SUPERVISORY EXPERIENCE

This position does not currently have any supervisory responsibility.

REQUIRED EDUCATION AND EXPERIENCE

• Bachelor’s degree.
• 1-2 years prior industry-related business development and marketing experience
• 1-2 years minimum experience in B2B healthcare sales.
• 2+ years minimum experience in referral development and management.
• Proven knowledge and experience of successful development strategies.
• Professional experience in growing business and sales strategies for outpatient facilities and service lines (mental healthcare preferred).
• CRM experience (Salesforce preferred).
• Start-up experience a plus.
• Excellent driving record.
• Candidates must live in the Minneapolis and St. Paul metroplexes.

• Build awareness of multiple mental health service lines through a variety of outreach methods such as cold calls, office visits, virtual meetings, presentations, and attending events and conferences.
• Utilize multi-channel sales approaches and outreach to grow and manage relationships within the medical and other community stakeholders.
• Work cross-functionally with Intake, Operations, and Clinical Development to identify high-priority accounts for current and future market growth.
• Liaise between Marketing and Intake in providing feedback and guidance to enhance patient lead generation and conversion.
• Develop new relationships and maintain existing relationships to generate referrals of patients seeking psychiatric and/or psychological care.
• Work in a collaborative environment to meet individual and team goals.
• Design and execute market development plans to focus on and prioritize patient acquisition strategies.
• Achieve budgeted financial targets of assigned geographic area.
• Actively communicates business opportunities with the leadership team and continuously seeks to improve referral processes.