Business Development Representative (BDR) at Yoyo Group

Cape Town, Western Cape, South Africa -

Full Time

Start Date

Immediate

Expiry Date

06 May, 26

Salary

0.0

Posted On

05 Feb, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Inbound Lead Conversion, Sales Opportunity Qualification, Discovery Meetings, Pitch Meetings, Deal Closing, Account Management Handoff, Outbound Sales Support, CRM Management, Pipeline Tracking, Product Selling, Value Proposition Articulation, Needs Analysis, Communication Skills, Presentation Skills, Attention to Detail, Target-Driven Performance

Industry

IT Services and IT Consulting

Description

Company Description At Yoyo, it is our mission to delight people in every connection they have with our brand. Whether that is delighting our clients as we help them grow, delighting their customers with every reward we distribute, having delighted stakeholders through our exceptional performance, or having a delighted and thriving team of people who work together every day. Each of these is what we strive for and they are all equally important. We’re a team driven by passion and energy. Spiraling one another up to create a positive, dynamic environment where we learn, grow, and support each other. Our hope is that egos are left at the door, and the focus is on collaboration, learning, and the collective success of the team. We’re driven by curiosity and creativity, constantly challenging ourselves to push boundaries and be world class at what we do, in order to have a lasting and positive impact 🚀 Job Description The purpose of this role is to drive revenue growth for Yoyo by converting inbound sales opportunities and supporting strategic outbound initiatives across Retail, Loyalty, and Corporate voucher products. This role focuses on engaging new business, qualifying leads, conducting discovery and pitch meetings, closing deals where appropriate, and seamlessly handing over converted clients to Account Management for long-term relationship ownership. Key Responsibilities Inbound Sales & Lead Conversion Act as the primary point of contact for all new inbound sales enquiries across Yoyo’s product suite Respond promptly to inbound leads, qualify opportunities, and book discovery or demo meetings Conduct a needs analysis to understand the client's objectives and recommend the most suitable Yoyo solutions Convert qualified inbound opportunities into closed deals or sales-ready opportunities Ensure a smooth and professional handover to Account Managers once deals are closed Outbound & Strategic Sales Support Work closely with the Retail and Corporate Commercial teams to support strategic inbound and outbound sales initiatives Assist with targeted outbound campaigns, partner-led opportunities, and strategic prospecting where required Identify cross-sell and upsell opportunities across Retail vouchers, Gift Cards, Loyalty, and Corporate issuing partners Product & Solution Selling Sell and position all Yoyo products across the business, including: Retail vouchers and gift cards Corporate and enterprise partners issuing retail vouchers Loyalty and rewards solutions Develop a strong understanding of Yoyo’s platform, partners, and value proposition Clearly articulate product benefits, use cases, and ROI to prospective clients Collaboration & Internal Alignment Collaborate closely with Account Management, Product, Marketing, Retail, and Corporate teams Provide feedback from prospects and clients to help refine sales messaging and product offering Ensure accurate CRM management, pipeline tracking, and reporting Sales Administration & Reporting Maintain accurate records of leads, opportunities, and deals in the CRM Track pipeline progress and sales performance against targets Contribute to sales forecasts and reporting where required Qualifications Proven experience in a sales, business development, or commercial role Strong experience handling inbound leads and converting them into revenue Excellent communication and presentation skills Ability to understand client needs and sell solutions rather than products Highly organised with strong attention to detail Comfortable working in a fast-paced, target-driven environment Additional Information Ideal Candidate Strong sense of ownership, with a hands-on and proactive approach in a fast-paced, high-growth environment Commercially minded and results-focused, with the drive to perform at a world-class pace Customer-centric and professional, always putting client needs and experience first Passionate and self-motivated, bringing energy, commitment, and enthusiasm to the role Collaborative team player, passionate about working together to achieve shared success Curious and creative, eager to learn, adapt, and continuously improve across products and markets Success in This Role Looks Like High conversion rate of inbound sales leads Strong collaboration with Retail and Corporate teams Consistent achievement of sales targets Smooth, high-quality handovers to Account Management Positive client feedback and long-term customer value creation The Perks at Yoyo: Learning and development opportunities Hybrid working arrangement Collaborative, supportive team culture with regular opportunities to connect On-site barista serving some of the best coffee in town Subsidised, healthy meals at our in-house café Employee wellbeing support through Strove Employee rewards programme via Zuzo Generous leave policy Our Yoyo values, we are looking for a team member that will always live out and demonstrate behaviours aligned to our values: Be extremely customer centric: in everything we do, serve and delight our customers, using data to continuously improve. Be a passionate team player: spiral up, be positive, bring momentum, and energy to those around you, leave ego at the door and be teachable. Be an owner: be accountable and take responsibility. Find solutions, learn from your mistakes and own tasks to completion. Be world-class at speed: delivering world leading solutions that delight our clients and customers. Be curious and creative: constantly innovating, exploring, learning, stretching ourselves, pushing the boundaries and thinking out of the box

Responsibilities

The primary purpose of this role is to drive revenue growth by converting inbound sales opportunities and supporting strategic outbound initiatives across various product lines. Key duties involve engaging new business, qualifying leads, conducting discovery and pitch meetings, and ensuring a smooth handover of closed deals to Account Management.