-What you’ll do:

• Own product and business analytics across funnels, activation, retention, conversion, and user behaviour.
• Lead and mentor BI Analysts, ensuring high-quality analytical outputs, technical standards, and delivery across the BI function.
• Build and maintain data models, ETL/ELT pipelines, dashboards, and reporting infrastructure using SQL, dbt, and modern BI tools.
• Partner closely with Product, Growth, and Data Engineering teams to influence roadmap and optimisation decisions.
• Design, run, and evaluate A/B tests and experimentation frameworks.
• Leverage AI/ML technologies to improve analytics capabilities, automate workflows, and generate actionable business insights.
• Drive consistency in KPI frameworks, metric definitions, data quality, and analytical methodologies across the BI team.

-What they’re looking for:

• Expert-level SQL and hands-on experience with BI tools (Tableau, Looker, Power BI, or similar).
• 7+ years of BI / Analytics experience.
• 2+ years of technical leadership experience, including leading or managing analysts.
• Strong experience with cloud data warehouses, data modelling, ETL/ELT pipelines, and dbt (familiarity with dbt is sufficient).
• Proven background in product analytics, including funnel analysis, cohort analysis, retention, conversion, and A/B testing.
• Hands-on AI/ML experience is mandatory, including LLMs, GenAI, AI agents, predictive modelling, or machine learning.
• Must be technically hands-on, rather than purely focused on people management.
• iGaming, or FinTech experience is strongly preferred.
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