Buyer, Integrated Investments at IPG Mediabrands
Toronto, ON, Canada -
Full Time


Start Date

Immediate

Expiry Date

06 Oct, 25

Salary

0.0

Posted On

07 Jul, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Connections, Communication Skills, Business Analytics, Consultative Approach

Industry

Marketing/Advertising/Sales

Description

POSITION SUMMARY

The role of a Buyer, Integrated Investment is to prepare, negotiate and document the execution of client’s media buys within their buying group, as well as prepare or assist the Supervisor/Manager in preparing all written documentation for the Planner or Client (e.g.: pre-buy/post-buy reports, media evaluations/recommendations, and other pertinent documentation).
This role requires you to work as part of an integrated media investment team to ensure the product is grounded in insights and experience, resulting in flawless media executions.

DESIRED SKILLS & EXPERIENCE

  • Professional or Educational background in Marketing or Advertising would give leverage to this application.
  • Associate level of experience within the media industry with proven buying experience.
  • Driven desire to develop and excel in a media career.
  • Client service oriented.
  • Professional analytical and financial acumen.
  • Professional learning agility, with a passion for continuous development.
  • Excellent communication skills (both written and verbal).
  • Highly developed organizational skills with professional attention to detail and accuracy.
  • Excellent ability to manage and prioritize time effectively.
  • Proactive approach to problem solving, assisting the team, self-development, etc.
  • Ability to work collaboratively as well as independently.
  • Ability to negotiate effectively.
  • Ability to develop and foster relationships with media partners.
  • Proficient with media research tools.
  • Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).
    UM is a global media agency committed to Futureproofing our clients’ businesses for the now and the next. We leverage the transformational power of rich business analytics and real-time intelligence to maximize growth and activate the full consumer journey across content and connections. Our consultative approach and agile model, rooted in diversity, equity and belonging, drive better business outcomes for brands. As the leading global media network in Mediabrands, UM operates in over 100 countries, with more than 3,000 people innovating on a roster of clients including the following in Canada: BMO, Sobeys, PokerStars, FanDuel, Johnson & Johnson, SkipTheDishes, Sony, Spotify and Hershey. UM is the number one agency in Canada, as ranked by RECMA, and the most awarded media agency at the Media Innovation Awards and CMA Awards for the past two years. For more information, please visit umww.ca.
Responsibilities
  • Negotiate media campaigns directly with sales representatives.
  • Purchase all assigned media to campaign parameters.
  • Request submissions for upcoming campaigns from media partners.
  • Develop a media schedule that satisfies campaign parameters and brand objectives.
  • In partnership with the media planning team address market concerns, timing, and brand attribution.
  • Prepare and present pre-buy and post-buy reports.
  • Upload media buys and track changes with a high level of accuracy.
  • Responsible for solving and clearing billing discrepancies/queries, and managing the budget control report (BCR) in a timely manner.
  • Execute all relevant revisions to the media buy.
  • Negotiate compensation as required.
  • Ensure clear communication with the planning teams (e.g. involvement in briefs).
  • Assist the Senior Buyer on the evaluation or cost value analysis of sponsorships and integrations and make recommendations where appropriate.
  • Explore promotional or value-added opportunities where applicable.
  • Proactively advise the team of any variations to execution of media plans.
  • Assist with training junior employees on tools and processes.
  • Assist with the preparation of media point of views (POVs).
  • Prepare market analyses.
  • Conduct third party audits as required.
  • Continue to proactively develop knowledge of the media landscape.
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