Campaign Manager at BES Group
Preston, England, United Kingdom -
Full Time


Start Date

Immediate

Expiry Date

23 Oct, 25

Salary

50000.0

Posted On

24 Jul, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description

WHO WE ARE IN A NUTSHELL.

At BES Group, we pride ourselves in being the leading end to end risk management solutions provider in the UK and Ireland. That means it’s our job to help keep our customers assets’ legally compliant, operational and, above all else, safe. And we do this with a team of the very best people, simple.
We are looking for an Electrical Campaign Manager to drive engagement and revenue within our Electrical division. This role will be instrumental in developing and executing highly targeted campaigns across various channels, leveraging CRM data to generate leads and nurture customer relationships.
This role is to be based in the Preston Office on a full-time basis.

WE WANT YOU TO BE YOU

Our focus on diversity, equality and inclusion is here to stay.
Our team is made up of some of the most skilled and talented people and that’s what matters to us. At BES Group, we want our people to know that they can be their true authentic selves at work, it really is that simple.
What’s more, we’re a Real Living Wage employer across our complete business and we are delighted to have pledged our committed to the military community by signing the Armed Forces Covenant.
Go for it! Research suggests that some people tend to only apply for roles if they meet all requirements. If you don’t meet every point above, but still feel like you could really help make a difference in this role, please apply, you might be exactly what we’re looking for.
To apply for this role, simply click “Apply”. We ask for some basic contact information and a CV or your LinkedIn profile, it’s that easy! Please note, successful candidates will be required to complete the relevant background checks as part of the recruitment process.

Responsibilities

You will work directly with the sales and operational teams, as well as the central marketing team to ensure all activities are aligned with the broader marketing strategy, bringing a unique blend of compelling copywriting, insightful data utilisation and personalisation to every customer interaction.

You will:

  • Plan, build, and execute CRM-driven email and messaging campaigns to support lead generation, customer nurturing, and sales enablement
  • Collaborate with sales, operations, and central marketing to align campaign strategy with business objectives and brand guidelines
  • Create engaging, personalised content for email, SMS, and digital channels, using CRM data and A/B testing to optimise performance
  • Define and manage audience segments for targeted campaigns across email, social media, display ads, and website personalisation
  • Monitor campaign performance, report key metrics (e.g. open rates, CTR, ROI), and provide actionable insights to stakeholders
  • Leverage CRM data to understand customer behaviours, ensure data accuracy, and drive personalised marketing across channels
  • Serve as the main point of contact for CRM campaigns in the Electrical division, maintaining strong cross-functional relationships
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