ABOUT US:

Goodwall (https://www.goodwall.io) is a TIME100 award-winning social education app, engaging over 3 million youth with skills for AI and Climate.
We partner with Fortune 500 companies, governments, and the United Nations including Microsoft, Accenture, HP, Nestlé, PwC, IBM, Circle, and the United Nations to build engaging experiential learning campaigns for the next generation. Our platform helps young people globally gain the confidence, skills, and networks to achieve better livelihoods.
Backed by over $25M in funding, Goodwall has been recognized as a World Economic Forum Innovator, TIME100 Top EdTech (and top three in Europe!), and featured on the cover of Fast Company, as well as on Bloomberg, CNBC and Forbes 30 Under 30.

YOUR MISSION:

We’re looking for a Campaigns & Content Lead to lead the planning, design, and execution of our in-app and branded partner campaigns. You’ll ensure that our campaigns connect with a global Gen Z audience through thoughtful storytelling, strong visuals, and a deep understanding of both our users and partners. You’ll work closely with internal teams, working with the Founders for guidance, and partners to develop and refine campaign ideas and see them through to delivery.

You’ll also collaborate with some of the world’s leading organizations, helping translate their goals into compelling campaign experiences for youth globally.

• Lead the design, storytelling, and rollout of all campaigns across our in-app and branded channels
• Collaborate with designers, video editors, copywriters, and AI tools to develop campaign content
• Understand the needs of both our partners and youth audience
• Use data, user feedback, and A/B testing to refine and improve campaigns
• Translate partner goals into clear, engaging learning experiences
• Ensure visual consistency and tone across all campaign assets
• Monitor and optimize campaign performance

Please refer the Job description for details