SKILLS & EXPERIENCE

• 1–2 years experience managing business social media accounts (experience in automotive or retail a bonus)
• Confident creating content including imagery, video, captions, and stories
• Strong written communication and attention to detail
• Basic photo/video editing skills (e.g. Canva, CapCut, Adobe Express)
• Familiar with scheduling tools like Meta Business Suite or Later
• Comfortable working independently and managing multiple tasks
• Enthusiastic about cars, customer service, and brand storytelling

ROLE OVERVIEW

We are looking for a Social Media Executive with a strong eye for content — someone who can confidently capture, edit, and publish high-quality photos and videos that showcase our vehicles, services, and customer experience. You’ll play a key role in growing our dealership’s online presence and turning followers into footfall.

KEY RESPONSIBILITIES

• Create, schedule, and publish content across Instagram, Facebook, TikTok, and other relevant platforms
• Promote new vehicle arrivals, used car stock, offers, events, and customer stories
• Capture and edit photos/videos of vehicles and showroom activity for use on social media
• Respond to messages, comments, and enquiries in a timely and professional manner
• Track and report on performance metrics (engagement, reach, enquiries, etc.)
• Monitor trends and competitor activity to keep content fresh and relevant
• Support paid social media campaigns and local advertising efforts