Casino Manager - iGaming at LulaBet

Cape Town, Western Cape, South Africa -

Full Time

Start Date

Immediate

Expiry Date

16 Jun, 26

Salary

0.0

Posted On

18 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Casino Operations, On-Site Management, Performance Monitoring, Analytics, Optimization, Player Behavior, Content Performance, On-Site Merchandising, Data-Driven Decision-Making, A/B Testing, Segmentation, UX Enhancements, Product Readiness, Stakeholder Collaboration, Commercial Goals, iGaming

Industry

Gambling Facilities and Casinos

Description

Company Description Join a forward-thinking, technology-led online betting business operating in a dynamic, regulated, high-growth South African market. This is a unique opportunity to take ownership of the casino product performance and on-site experience, with direct influence over customer engagement, optimization, and commercial outcomes. You will work closely with experienced product, marketing, and operational teams while playing a key role in driving performance, improving player journeys, and scaling a licensed online casino offering. Job Description The Casino Manager will be responsible for the day-to-day performance, optimization, and operational management of the online casino product. This role focuses on on-site execution, analytics, and continuous improvement across the casino experience. The position requires a strong understanding of casino player behavior, content performance, and on-site merchandising, with an emphasis on data-driven decision-making within a regulated iGaming environment. You will take ownership of post-delivery product performance, ensuring that casino content, features, and promotions are effectively deployed, optimized, and aligned to commercial goals. Key Responsibilities 1. Casino Operations & On-Site Management Manage the day-to-day operation of the online casino lobby and user journeys. Oversee game placement, categorization, search optimization, and promotional visibility. Ensure the site reflects current campaigns, priorities, and market trends. Continuously optimize the on-site experience to improve engagement and conversion. 2. Performance & Analytics Monitor and report on key casino metrics including turnover, GGR, margin, and player activity. Define and track KPIs across games, categories, and customer segments. Conduct deep-dive analysis into player behavior, retention, and monetization trends. Use data to identify performance gaps and implement targeted optimization strategies. 3. Optimization & Personalization Drive continuous improvement through A/B testing, segmentation, and UX enhancements. Optimize game recommendations, promotions, and lobby layouts based on performance data. Collaborate with CRM and marketing teams to align on-site content with player campaigns. Incorporate user feedback and insights into ongoing improvements. 4. Product Readiness & Launch Support Collaborate with product and platform teams during the pre-delivery and pre-launch stages. Ensure new games, features, and content are configured correctly and ready for launch. Define go-live requirements, acceptance criteria, and operational readiness. Support smooth rollouts with a focus on post-launch performance tracking and optimization. 5. Stakeholder Collaboration Work closely with product, CRM, marketing, UX/UI, and compliance teams. Align on priorities, campaign execution, and customer experience improvements. Communicate performance insights and recommendations clearly across teams. Qualifications Required 3–5+ years’ experience in online casino operations or product management within iGaming Strong analytical capability across casino metrics and player behaviour Proven experience improving on-site performance and customer journeys Experience working with CRM, marketing, and product teams Preferred Experience in on-site merchandising, personalisation, and experimentation Familiarity with casino platforms, CMS tools, and analytics systems Experience in regulated markets Key Competencies Strong casino product and on-site management expertise Advanced data analysis and performance optimisation skills Deep understanding of player behaviour and engagement drivers Hands-on experience with casino lobby management and merchandising KPI-driven mindset with strong commercial awareness Ability to translate data into actionable improvements Additional Information Competitive Packages: We offer a competitive salary and opportunities for career advancement within a fast-growing industry. Collaborative Work Environment: Join a team passionate about innovation, performance, and customer engagement. Career Growth: Develop deep expertise in casino operations, analytics, and optimisation within a rapidly evolving market. Impactful Work: Play a key role in shaping and optimising a high-performing online casino experience. If you’re ready to take ownership of casino performance and drive meaningful impact through data and on-site excellence, apply today and help us redefine the gaming experience

Responsibilities

The Casino Manager is responsible for the daily performance, optimization, and operational management of the online casino product, focusing on on-site execution, analytics, and continuous improvement across the player experience. Key duties include managing the casino lobby, monitoring core metrics like GGR and turnover, driving optimization through testing, and ensuring product readiness for launches.