Category Lead at Weetabix

Burton Latimer, England, United Kingdom -

Full Time

Start Date

Immediate

Expiry Date

12 Oct, 26

Salary

0.0

Posted On

14 Jul, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Category Management, FMCG Experience, Retailer Partnership, Data Analysis, Shopper Insights, Consumer Behavior Analysis, Presentation Skills, Stakeholder Influencing, Strategic Planning, Commercial Acumen, Market Trend Analysis, Range Planning, Distribution Strategy, Digital Touchpoint Planning, NPD Influence, Storytelling

Industry

Food and Beverage Manufacturing

Description

At Weetabix, we believe that diverse teams drive better ideas, stronger decisions, and a more inclusive workplace for everyone. We’re committed to building an organisation where people from all walks of life feel they belong—where different voices, experiences, and backgrounds are valued and respected. Closing date: 28th July 2026 Interview process: Two Stage Interview Process Working pattern: You’ll spend three days a week in the office, creating great opportunities to collaborate, strengthen team connections and build high‑impact working relationships face to face. We’re happy to make reasonable adjustments throughout the recruitment process—just let us know how we can support you. Weetabix is on an exciting growth journey, and many of the opportunities we are recruiting for are newly created roles. These positions reflect our investment in people, capabilities and innovation as we continue to build for the future. The Recipe (About the Role) As a Category Lead, you will play a key role in shaping and delivering a clear, insight-led Category Vision across both customer accounts and internal teams. This role combines strategic thinking with commercial impact—translating consumer, shopper and market insights into compelling category strategies and tailored customer plans that drive sustainable growth for the retailer, the category and the wider business. Deliver and activate the category vision both internally and with customers, ensuring alignment to retailer strategies and wider business priorities. Partner with customers to bring the category strategy to life, building long-term relationships focused on shared growth across branded and private label ranges. Translate insight into action by developing clear point-of-purchase plans across fixtures, displays and digital touchpoints. Use data and insight to shape recommendations, delivering range, display and distribution outcomes for each customer. Provide category insight to influence judgement across commercial teams, brand strategy and New Product Development (NPD). Own the shopper and in-store experience, ensuring judgements reflect real customer behaviour and mission-based shopping. Monitor market performance and trends, maintaining a strong understanding of competitors, shopper needs and emerging opportunities. Develop clear category frameworks and storytelling that support marketing and commercial strategies and strengthen customer engagement. The Ingredients (What we need from you) Key Know How: Category management experience within Fast-Moving Consumer Goods (FMCG) Experience partnering with multiple grocery retailers and building effective relationships Strong analytical capability, translating data into clear, actionable insights Good understanding of shopper, consumer and customer behaviours Ability to create and deliver engaging, insight-led category presentations Confident influencing skills when working with internal and external stakeholders Well-organised, proactive and comfortable working in a fast-paced environment Your Bowl of Perks (Benefits) Competitive salary & Annual Flexible benefits We offer a competitive salary and a comprehensive benefits package designed to support your wellbeing, career, and life outside work. Annual bonus Double-matched pension scheme (up to 12% from us) 25 days annual leave increasing with service Annual Salary review Healthcare plan Discounted Weetabix products To support our employees, we also offer: Continued investment in your personal development We believe in balance, whether it's for family, rest or simply time for you. As well as your holiday entitlement, you can purchase up to 5 days of additional annual leave Access to 24/7 counselling service (via Grocery Aid partnership) The freedom of Flexible Work Opportunities Enhanced Maternity / Paternity / Adoption Leave Additional Time Off for Fertility Treatment and Neonatal Care Working Parents Support Group Fully stocked kitchens filled with our delicious products for you to enjoy To learn more about life at Weetabix, visit our careers page: https://careers.weetabixfoodcompany.co.uk/ Please note: We benchmark roles based on your skills and experience, so we do not advertise fixed salary ranges. Unfortunately, we are unable to provide sponsorship for this position; therefore, we are seeking candidates who do not require sponsorship. We utilise our Preferred Agency Supplier Partners as and when we require additional support #HaveYouHadYourWeetabix

Responsibilities

The Category Lead is responsible for developing and delivering an insight-led category vision to drive sustainable growth for both the retailer and the business. This involves translating consumer and market data into actionable point-of-purchase plans and influencing commercial and brand strategies.