CBS - MBA - Content Services - Supervising Associate-Social Media Content at EY

, kerala, India -

Full Time

Start Date

Immediate

Expiry Date

25 Jan, 26

Salary

0.0

Posted On

27 Oct, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Content Strategy, Social Media Management, Copywriting, Editing, B2B Content Creation, Storytelling, SEO Principles, Digital Media, Conflict Resolution, Negotiation, Influencing, Interpersonal Skills, Project Management, Creative Problem Solving, Relationship Building, Analytics

Industry

Professional Services

Description

At EY, we’re all in to shape your future with confidence. We’ll help you succeed in a globally connected powerhouse of diverse teams and take your career wherever you want it to go. Join EY and help to build a better working world. Discipline-Content Services Role Type-Social Media Content The opportunity EY GDS Content Center of Excellence is a fast-growing team of talented copywriters, editors, content strategists, thought leadership writers and editorial managers. People in the team provide support for key global EY publications and campaigns. The Supervising Associate — Social Media Content will help drive cohesive, inspiring and sustainable content strategies that elevate the social media presence and reputation of EY leaders. With your exceptional storytelling skills and strong understanding of the digital/social media landscape, you create compelling, engaging and on-brand content that reflects the unique and consistent voice and personality of the leaders. A creative problem solver, you are comfortable advising leaders in situations of ambiguous direction, multiple strategic goals and diverse points of view. Your key responsibilities Drive the content strategy to build and amplify the social media presence of executive leaders Manage and maintain the content calendar for executive leadership group Create impactful content across multiple formats such as blogs, articles, posts, talk tracks, podcast scripts, video scripts, etc. Ensure that the content is of top-notch quality, consistent and aligned with EY’s purpose and editorial strategy Provide recommendations based on the performance of the social media profile and emerging narratives and trends Repurpose content to meet the needs of diverse audience and platforms Provide copywriting support for high-visibility EY programs and campaigns Collaborate with design teams to ensure that content and design complement each other Suggest improvements to the tone and structure of the content Ensure the content is compliant with EY legal and social media guidelines Skills and attributes for success This role requires exceptional writing skills; experience in creating well-researched business content that promotes the brand; and the ability to build strong, trusted relationships with stakeholders. Key skills required to excel in this role: Adept in creating engaging, inspiring and persuasive B2B content Proven record in managing high-profile social accounts for leaders Deft in devising an engaging narrative technique to communicate impactful business stories as well as personal, motivational stories Good understanding of content strategy principles and processes Deft in writing, editing and has a way with words Experience across a range of digital, social and integrated media Strong conflict resolution, negotiation, influencing and persuasion abilities Ability to build and leverage relationships with and influence multiple internal groups across all levels of the organization To qualify for the role, you must have Bachelor’s or master’s degree, preferably in English literature or mass communication Strong knowledge of content strategy and development and be well-versed with online reputation management skills within the modern digital landscape Up-to-date understanding of social platforms (Twitter, LinkedIn, Instagram, YouTube, Facebook, Pinterest etc.) Sharp knowledge of SEO principles At least 8-9 years of relevant experience Ideally, you’ll also have Creative agency, advertising or Big Four experience Understanding of measurement and analytics of social media and website content Technologies and tools Proficiency in Microsoft Word, Microsoft Excel, Adobe Acrobat/PDF-XChange Experience with social media management systems (e.g., Sprinklr, Hootsuite) What we look for Passion to tell stories that inspire action and build engagement Excellent interpersonal and written communication skills Ability to understand and articulate complex business ideas in an engaging, audience-friendly style Hands-on experience creating content for ads, brochures, magazines, flyers, websites, videos, blogs and social media Growth mindset who loves to collaborate, ideate and deliver breakthrough work An intuitive understanding of behavioral and digital trends Experience working with global clients Creative problem-solving mindset with a flexible can-do attitude Strong organizational and project management skills What we offer EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career. Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next. Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way. Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs. Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs. EY | Building a better working world EY is building a better working world by creating new value for clients, people, society and the planet, while building trust in capital markets. Enabled by data, AI and advanced technology, EY teams help clients shape the future with confidence and develop answers for the most pressing issues of today and tomorrow. EY teams work across a full spectrum of services in assurance, consulting, tax, strategy and transactions. Fueled by sector insights, a globally connected, multi-disciplinary network and diverse ecosystem partners, EY teams can provide services in more than 150 countries and territories.

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Responsibilities

The Supervising Associate will drive the content strategy to enhance the social media presence of executive leaders and manage the content calendar. They will create impactful content across various formats and ensure alignment with EY’s editorial strategy.