Channel Management & Campaign Manager at Syngenta Group

Bangkok, , Thailand -

Full Time

Start Date

Immediate

Expiry Date

24 Dec, 25

Salary

0.0

Posted On

25 Sep, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Campaign Management, Marketing Strategy, Project Management, Communication Skills, Negotiation Skills, Analytical Skills, Strategic Thinking, Cross Functional Team Leadership, Budget Management, Market Research, Brand Development, Digital Marketing, Sales Principles, Agribusiness Knowledge, Customer Insights, Advertising

Industry

Farming

Description

Company Description Syngenta Seeds is one of the world’s largest developers and producers of seed for farmers, commercial growers, retailers and small seed companies. Syngenta seeds improve the quality and yields of crops. High-quality seeds ensure better and more productive crops, which is why farmers invest in them. Advanced seeds help mitigate risks such as disease and drought and allow farmers to grow food using less land, less water and fewer inputs. Syngenta Seeds brings farmers more vigorous, stronger, resistant plants, including innovative hybrid varieties and biotech crops that can thrive even in challenging growing conditions. Syngenta Seeds is headquartered in the United States. Job Description Role purpose Designing campaign and contribute to Growth Initiatives by leading the process Develop marketing campaign to contribute to the delivery of the business objectives in the scope of Field Crops Business and lead the implementation of the campaign activities to meet annual sales and market share objectives To drive performance of Campaigns, Channel and ensure effective pricing Interact with Channel Partners by ensuring effective NK brands launch and promotion and rolling-out selected PULL activities Contribute in the shaping of the marketing objectives in the frame of the campaign and activities to support the attainment of the financial objectives along with the Sales Team Effective resource allocation and budget management Provide grower and channel partner insights to be the voice of the market and force of proposition in generating unique and differentiated approaches Accountabilities Lead the development of innovative integrated campaigns through the leadership of campaign team to deliver targeted and actionable campaigns and enhance the delivery of the growth strategy for country Design and develop brand campaigns by using customer insights, Lead the development of marketing activities, clear plans with the appropriate activities to meet campaign initiatives. Responsible for managing the budget, ensuring optimum efficiency and value for money, producing a plan and monitoring expenditure Communicate campaign plans to the commercial teams to ensure effective implementation and co-ordination Responsible for full campaign management process to maximize efficiencies and effectiveness Ensure all campaigns have the appropriate level of actionable measures and a pre planned 360 review process included Work with Marketing Communication for PR, advertising, ensure alignment of theme and key messages, to implement A&P activities Develop a campaign calendar and planning across country Own and frame the content of Campaign Marketing to ensure alignment of stakeholders (e.g. Sales Team, Marketing) & Channel Partners (e.g. Distributors, Retailers, Key Accounts ) Ensure views from Channel Partners are being taken into consideration when defining campaign to maximize leverage and alignment Actively contribute in the launch of campaign activities supporting Sales Team and being involved with Channel Partners (e.g. Distributors, Retailers) as appropriated and defined with Sales Team Work closely with Digital Marketing to ensure that communication and digital flow are adapted to seek advices whenever appropriate when designing Campaigns. Work with Marketing team while developing the market strategy and execution across the business Qualifications Knowledge, experience & capabilities Critical knowledge Bachelor’s degree in agronomy or business Marketing (concepts, marketing mix principles, etc.) / Segmentation (concept and application) Agribusiness experience: knowledge of cropping practices and corn products General product management (marketing mix). Knowledge of Business to Business marketing gained through experience of different promotional techniques Sales & Marketing principles, particularly around campaign management and market communications Understanding of corn market and grower segments (e.g. campaign management, marketing offers, channel strategies, market research techniques) Critical experience Experience of developing and implementing marketing communication strategies High quality communication, negotiation and presentation skills Advertising, PR, literature production and media processes Critical technical, professional and personal capabilities Project management, negotiation, communication, prioritization, analytical skills, strategic thinking. Ability to lead cross functional teams and provide clear and consistent direction on the Campaign processes Managing complex projects Ability to influence and gain support for key stakeholders Critical leadership capabilities Setting direction lead teams in latest and best new market tools and concepts Creating edge builds a culture of innovation Drive results manage performance to high standards Collaborates across boundaries Collaborates effective across organization Critical success factors & key challenges Quality of campaign management and execution Ensure a good understanding of campaign by sales team Co-ordinating campaigns across country Achievement of business objectives of campaign and of the country

Responsibilities

The role involves designing and implementing marketing campaigns to achieve business objectives in the Field Crops Business. It includes managing budgets, leading cross-functional teams, and ensuring effective communication with channel partners.