At Trane TechnologiesTM and through our businesses including Trane® and Thermo King®, we create innovative climate solutions for buildings, homes, and transportation that challenge what’s possible for a sustainable world. We’re a team that dares to look at the world’s challenges and see impactful possibilities. We believe in a better future when we uplift others and enable our people to thrive at work and at home. We boldly go.
What’s in it for you:
Be a part of our mission! As a world leader in creating comfortable, sustainable, and efficient environments, it’s our responsibility to put the planet first. For us at Trane Technologies, sustainability is not just how we do business—it is our business. Do you dare to look at the world’s challenges and see impactful possibilities? Do you want to contribute to making a better future? If the answer is yes, we invite you to consider joining us in boldly challenging what’s possible for a sustainable world.
The Channel Marketing Manager, Homeowner Segment, is responsible for providing marketing expertise to deliver the best homeowner experience to encompass the whole consumer journey to support sustained growth for the RHVAC business. This role will lead, develop and execute differentiated homeowner focused marketing programs, insights, and communication strategies that drive customer adoption and growth. This role will identify pertinent marketing trends and insights, educate partners and drive adoption of key marketing concepts across channels and teams to elevate and differentiate the homeowner experience for both Trane and American Standard brands.

• Market Strategy: Contribute to and support the development of short and long-term strategic and tactical consumer experience plans to meet our overall business market share growth objective. Adjusting marketing strategies to meet changing markets and competitive conditions.
• Business Growth: Manage and develop programs and tactics to exceed consumer expectations. Includes working with Sales, Marketing, and Digital teams.
• Demand Generation: Design and execute plans & promotions that drive consumer engagement, and ultimately lead to equipment purchase and recommendations in the target markets
• Digital Consumer Experience: Collaborate with Marketing and Digital teams on overall digital experience including up-funnel, down-funnel, and post-purchase experiences. This includes working with third-party partners on experience design as well as working with technology providers and call center operations.
• Market Insights: Utilize data gathered by the market intelligence team, field sales force and product management to benchmark consumer value and competitor activity to make business decisions and drive actions relative to consumer experience plans. Utilize these insights to promote meaningful change and implementation strategies across sales, marketing, and business teams.
• Customer Satisfaction: Utilizes consumer feedback to develop and prioritize actions to deliver a seamless experience, improve the ease of doing business and increase purchase intent, satisfaction, and advocacy.
• Cross-Functional Teamwork: Collaborate with our sales, legal, brand, web, and digital teams on our consumer experience initiatives for long term sustainable growth including adapting current and new tools to changing consumer buying behaviors and adoption within standard business practices.
• Champion homeowner needs through acting as a voice of the channel across marketing and business organizations