ABOUT THE OPPORTUNITY

This is a rare opportunity to help shape the future of one of the nation’s largest and most dynamic theatre companies, and influence the New York theatre landscape at large. Roundabout Theatre Company seeks a strategic and imaginative leader to oversee its earned revenue strategy and experiential brand—-someone who can unite diverse revenue generating functions and touchpoints in a cohesive, audience-centered vision for growth.
The Chief Marketing & Experience Officer will serve as a key partner to the Chief Advancement Officer in stewarding a sustainable financial future while expanding Roundabout’s reach, relevance, and impact. The Chief Marketing & Experience Officer will lead with both head and heart, bringing together subscription and ticketing programs, loyalty strategies, partner services, and new product innovation, while also crafting a unified brand and communications approach that powers everything from media relations and marketing to audience services and digital engagement. As the hub for institutional visibility and audience connection, they will elevate the full lifecycle of engagement, from first click to lasting loyalty. This leader will harness the power of data, storytelling, and cross-functional collaboration to drive strategic decisions, inspire teams, and transform how audiences experience the organization, both on and off the stage.

JOB DESCRIPTION

The Chief Marketing & Experience Officer leads Roundabout Theatre Company’s strategy for earned revenue generation and experiential brand strategy. This leader brings together cross-functional teams to shape how Roundabout grows, connects, and delivers value to audiences.
The Chief Marketing & Experience Officer will report to the Managing Director and build and maintain a strong working relationship with the Artistic Director. They will oversee and support a senior team, including Director, Culture & Engagement for Audiences; Director, Criterion Ticketing; Director, Marketing; and long-standing press agent, Polk & Co, and collaborate with senior staff members to achieve organizational goals.

DESIRED SKILLS & QUALIFICATIONS

• 10+ years of senior marketing leadership in the arts or live entertainment industry
• Strong understanding of the nonprofit theatre landscape as well as commercial theatre in New York City
• Track record of meeting revenue targets through performance marketing, revenue management, and product innovation
• Demonstrated experience developing strategic brand positioning that advances institutional identity, visibility, and impact
• Ability to navigate a complex, cross-functional environment with diplomacy and good humor
• Ability to galvanize internal and external stakeholders toward a shared vision
• Proven experience building and leading high-performing teams, with an inclusive approach that values diverse perspectives, identities, and lived experiences
• Genuine passion for the mission of Roundabout Theatre Company

Please refer the Job description for details