Cluster Assistant Director of Digital Marketing - Food & Beverage at Minor International

Bangkok, , Thailand -

Full Time

Start Date

Immediate

Expiry Date

06 May, 26

Salary

0.0

Posted On

05 Feb, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Digital Marketing, Food & Beverage, Data-Driven Strategies, Brand Awareness, Online Campaigns, Budget Control, Conversion Rates, Customer Loyalty, Marketing Plans, Technology Review, Presentation Skills, Computer Literacy, High Volume Digital Marketing, Online Platforms, Audience Targeting, Sales Performance

Industry

Hospitality

Description

Company Description A luxury hospitality brand for modern travellers, Anantara connects guests to genuine places, people and stories through personal experiences and providing heartfelt hospitality in the world’s most exciting destinations. From pristine islands and tropical beaches to cosmopolitan cities, tranquil deserts and lush jungles, Anantara welcomes guests for journeys rich in discovery. Job Description You are the Digital Marketing Expert for Food & Beverage, the incumbent will manage the Food & Beverage Digital Marketing function of the designated Properties (Hotels/Resorts). Managing digital/online business platform planning, executing, and measuring business impact in order to maximize awareness, and eventually bring-in traffic to restaurants/bars/outlets for long-term optimum growth and customer satisfaction. Main Responsibilities: Develop digital marketing plans and strategies to drive online activities Track conversion rates and make improvements to online/digital platforms. Drives sales performance by leveraging data-driven strategies to reach specific audiences, optimize conversion funnels, and foster long-term customer loyalty. Manage online brand and product campaigns to raise brand awareness. Responsible for planning and budgetary control of all digital campaigns. Review new technologies and keep the company at the forefront of developments in digital marketing. Perform any other tactical food & beverage digital marketing strategy. Qualifications Minimum bachelor's degree in Marketing or a related field. Minimum 5 years of experience in High Volume Digital Marketing. Strong understanding of current online/digital marketing concepts, strategies, and best practices. Previous experience in a similar digital marketing role, preferably from Food & Beverage background. Proficiency in English communication, presentation skills, and computer literacy. Additional Information Designated Properties are: Anantara Siam Bangkok Hotel, Anantara Riverside Bangkok Resort and Loy Pela Voyages, and Avani+ Riverside Bangkok Hotel Company Location: Anantara Riverside Bangkok Resort

Responsibilities

The incumbent will manage the Food & Beverage Digital Marketing function, focusing on planning, executing, and measuring business impact to maximize awareness and traffic to restaurants and bars. Responsibilities include developing digital marketing strategies, tracking conversion rates, and managing online brand campaigns.