Cluster Marketing Manager

at  Marriott International Inc

Job Number 24152421
Job Category Sales & Marketing
Location Aloft Me’aisam Dubai, Dubai Production City, Dubai, United Arab Emirates, United Arab Emirates VIEW ON MAP
Schedule Full-Time
Located Remotely? N
Relocation? N
Position Type Management

JOB SUMMARY

The Cluster Marketing Manager is part of an important team that creates and executes property-level communications to our customers. Under the leadership of the Director of Sales and Marketing, this role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Sales and Marketing, this role is fully connected into resources in their region; Cluster Marketing Manager liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

GENERAL

• Assists and manages the development, co-ordination and execution of all communications activities with a strong emphasis on property F&B promotions and campaigns.
• Helps with the publication of hotel’s newsletter(s).
• Supports communications duties and functions as deemed necessary.
• Assists in the liaison and execution of joint F&B promotions.
• Works with eCommerce to verify the Hotel’s website and related websites are updated on a regular basis.
• Partners with Director of Marketing to create marketing plan aligned to hotel sales and revenue strategy.
• Provides training and marketing leadership and act as a marketing subject matter expert for GMs, Sales Leaders and Managers, and Revenue leaders.
• Coordinates with property and above property eCommerce and Revenue Management teams to report success of property marketing and eCommerce performance.
• Keeps abreast of competition and its collateral, advertising, and marketing efforts and constantly evolving digital and marketing trends.
  Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.
  At Aloft, we aren’t your typical hotel—but we aren’t too cool for school either. We’re here to be our guests’ launching and landing pad. Whether they are taking their dog for a walk and coming back for a drink, wrapping up a day of meetings with coworkers, or they’re in town to see family, friends, or their favorite band, we offer a hub for connection to others and the area around them, with modern design and personality to boot. We’re looking for confident self-expressers who aren’t afraid to draw outside the lines. If you are someone who gets excited about the possibilities to connect with others, then Aloft Hotels is the place for you. In joining Aloft Hotels, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you

Please refer the Job description for details