Commercial Marketing Manager - 1 year Contract at Informa

Riyadh, Riyadh Region, Saudi Arabia -

Full Time

Start Date

Immediate

Expiry Date

01 Jun, 26

Salary

0.0

Posted On

03 Mar, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

B2B Marketing, Campaign Execution, Lead Generation, Sales Conversion, Data Analysis, CRM Systems, Marketing Automation, Email Marketing, Content Marketing, Digital Marketing, Copywriting, AI Tools, ChatGPT, Segmentation, Lead Nurturing, Performance Reporting

Industry

Information Services

Description

Company Description Tahaluf is the largest B2B live and on-demand events organiser in Saudi Arabia by space, attendance, colleagues, and revenue. It is a joint venture between Informa PLC, the Saudi Federation for Cybersecurity, Programming and Drones (SAFCSP), and the Events Investment Fund (EIF). Tahaluf is bold, visionary, and determined to make an impact. Our team fosters a culture of collaboration, creativity, and a little fun, here teamwork rules and work feels as exciting as the events we create. Scaling at this pace also requires exceptional local partners, and Tahaluf is proud to work with a range of government and non-government organisations at the forefront of Saudi Arabia’s B2B and B2C large-scale events scene. Be part of something BIG with Tahaluf’s series of record-breaking events: LEAP and Cityscape - the largest events in the world in their respective fields of tech and real estate; Black Hat MEA - a Guinness World Record holder for the largest CTF competition during the event; and CPHI Middle East - the largest pharma debut event in history, to name just a few. Tahaluf is making a huge impact on the global events sector. Join our ambitious and highly committed team, unafraid to push boundaries and disrupt the status quo. From day one, you’ll dive into large-scale projects under the guidance of a supportive leadership team that will encourage your personal development and open doors to new opportunities. Job Description We’re hiring a commercially driven, insight-led Commercial Marketing Manager (Contractor) to support the execution of high-performing campaigns across a portfolio of global B2B events. You’ll work across cybersecurity, fintech, and tech, helping us generate high-quality leads, support sales conversion, and hit ambitious revenue targets. This is a contract-based, remote or Riyadh-based role, ideal for a self-sufficient marketing expert who’s confident in owning campaign delivery and using data to steer performance. 🔹 What You'll Deliver Within your first 12 months, you’ll: Deliver marketing campaigns on time, within deadline and at a consistently high standard. Support the marketing team to contribute 5-15% of total revenue (event-depending) through MQL generation and nurture. Use our tech stack to build automations, segment data, and report insights that highlight what’s working (and what isn’t). 🔹 Responsibilities Lead on the execution of multi-channel campaigns (email, content, digital, automation). Build audience segments and automations in CRM (Salesforce, Eloqua, or equivalent). Collaborate with the brand, attendee marketing, and sales teams to align marketing activity with pipeline goals. Report on campaign performance and provide insight-based recommendations for optimisation. Apply AI tools (like ChatGPT) to speed up content production and streamline repetitive tasks. Identify trends and opportunities for repurposing campaign assets across the portfolio. Support development of future marketing strategies based on campaign analysis and commercial performance. Qualifications Bachelors Degree 🔹 What We’re Looking For Proven B2B marketing experience (events, SaaS, or demand generation preferred). Expert-level experience with CRM systems and marketing automation, platform flexible but you must understand the fundamentals (segmentation, lead scoring, nurture flows). Data-savvy and insight-driven, you track what’s working and aren’t afraid to pivot. Hands-on campaign executor who’s comfortable working in a fast-paced, deadline-driven team. Confident in copywriting, building emails, and planning out campaign timelines. Collaborative and curious, someone who actively spots ways to improve cross-team workflows. AI-aware, you know how to use ChatGPT and other AI tools to improve productivity and output. 🔹 Optional but Nice to Have Experience working with Eloqua, Salesforce, Airtable, or similar tools Prior experience in the Middle East or KSA markets Exposure to paid media strategy or briefing Fintech, cybersecurity, or tech industry knowledge (not required) Additional Information We work hard to make sure life at Tahaluf is rewarding, supportive and enjoyable for everyone. We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. We don't just accept difference, we celebrate it. We welcome applicants from all backgrounds and circumstances and base hiring decisions on relevant qualifications and merit. We are proud to provide a disability-friendly environment. If you require any support or adjustments to participate in our interview or selection processes, please let us know.

Responsibilities

The manager will lead the execution of multi-channel marketing campaigns across a portfolio of global B2B events, focusing on generating high-quality leads and supporting sales conversion to meet revenue targets. Responsibilities include building audience segments, managing automations in CRM systems, and reporting on campaign performance with insight-based recommendations.