ABOUT US

We are the national library of the UK and we are here for everyone. Our shelves hold over 170 million items – a living collection that gets bigger every day. Although our roots extend back centuries, we aim to collect everything published in the UK today, tomorrow and far into the future. Our trusted experts care for this collection and open it up for everyone to spark new discoveries, ideas and to help people do incredible things.

ABOUT THE ROLE

We have an exciting opportunity for an experienced marketer with strong business acumen to join the British Library Marketing team and support the delivery of a new commercial strategy seeking opportunities to grow.
In this role you’ll manage day-to-day marketing activities for commercial services, from driving sales through our brilliant shop and raising awareness of our very own publishing range, to helping generate leads for our incredible venue hire spaces or for our sector-leading digitisation services.
Bridging two ambitious teams, you’ll be based in the Marketing department but fully integrated with your Commercial Services colleagues in order to develop a comprehensive understanding of their objectives and feed into planning and product development. Using your extensive knowledge of different channels and experience of applying customer insight and data, you’ll devise channel strategies for each service, as well as acquisition and retention strategies to build our customer base.
You will also be an excellent communicator, able to work effectively with cross-functional colleagues to influence decision-making that’s right for our customers. And you’ll be adept at juggling multiple projects at once, keeping them on track to meet deadlines.

WE ARE UNABLE TO PROVIDE SPONSORSHIP UNDER THE UK SKILLED WORKER VISA FOR THIS ROLE.

We particularly welcome applications from Black, Asian, Mixed Race and other ethnically diverse candidates and disabled candidates. We would like to increase the representation of these groups within The British Library to ensure our workforce is as diverse as the public that we serve. Creating an inclusive workplace is the core of our business and a way to engage the diversity of thought that is essential to achieve our aims.