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Commercial Product Marketing Manager at Fortive

, , United States -

Full Time

Start Date

Immediate

Expiry Date

10 Apr, 26

Salary

0.0

Posted On

10 Jan, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Go-to-Market Strategy, Execution, SaaS Products, Consulting Services, Market Trends, Customer Needs, Competitive Landscape, Sales Collaboration, Segmentation, Targeting, Account Prioritization, Content Creation, Analytical Skills, Communication Skills, Presentation Skills, Time Management

Industry

electrical;Appliances;and Electronics Manufacturing

Description

Go-to-Market Strategy & Execution Develop and implement GTM strategies for SaaS products and consulting services, ensuring alignment with business objectives and revenue targets. Partner with Marketing and Sales leadership to define launch plans, pricing strategies, and promotional campaigns. Monitor market trends, customer needs, and competitive landscape to refine positioning and messaging. Collaborate with Sales to identify barriers to adoption and develop solutions to accelerate deal cycles. Provide insights on segmentation, targeting, and account prioritization to maximize penetration in key markets. Support Marketing in creating high-impact content such as case studies, whitepapers, and thought leadership pieces. Work closely with Engineering and Operations to ensure product readiness aligns with GTM timelines. Bachelor's degree in Business, Sales, Marketing, or a related field; an MBA is a plus. 5+ years of relevant work experience with global products. Strong foundation in marketing fundamentals, including pricing, positioning, articulating value propositions, building a differentiated strategy, understanding customer needs, and more. Analytical & logical fact-based problem solving. Strong communication and presentation abilities to groups, large and small. Resourceful, collaborative teammate and possesses an owner mentality. Effective at time management and priority setting. Can travel domestically and internationally, 25%. 1. Product Management

Responsibilities

Develop and implement go-to-market strategies for SaaS products and consulting services while ensuring alignment with business objectives. Collaborate with various teams to refine positioning, monitor market trends, and create impactful content.