ABOUT MIB

At MIB our people are passionate about making roads safer by getting uninsured and hit-and-run drivers off our roads. Working in partnership with the Police, Insurers and Government our collective aim is to make it a thing of the past but, until that’s accomplished, we’re here to compensate victims quickly, fairly and compassionately.
Last year we helped more than 34,000 people struck by uninsured and hit-and-run drivers and paid over £400 million in compensation to support victims rebuild their lives.

SKILLS AND EXPERIENCE

• Educated to degree level or equivalent experience
• Experience of press office operations, processes and management
• Confidence to engage with internal and external stakeholders at all levels
• Experience of using a wide variety of social media channels and platforms, including both organic and paid-for content
• Ability to drive medium scale campaigns from concept to realisation
• Solid analysis and evaluation skills and use of results to improve existing and inform new communications
• Excellent copywriting and editing skills across all media types, ie print, digital, social etc
• Ability to create content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
• Strong knowledge of writing SEO friendly content for the web and working with content management systems and analytic tools
  Job Title: Communications and Campaigns Officer (Official Injury Claim)
  Salary: £45,000
  Grade: 11
  Working Hours: 35 hours, Monday to Friday
  Job Type - FTC for 12-months
  IT kit supplied to you
  £320 (before tax) start up allowance
  Hybrid working (2 days in the office per week) from our Milton Keynes office, MK14

ABOUT THE ROLE

• Be the first point of contact and subject matter expert for all Official Injury Claims communications
• Lead all digital, media, stakeholder (including internal) communications related to the Official Injury Claim service and ensure alignment with MIB’s and stakeholders strategic objectives
• Manage the Official Injury Claim website including optimisation of SEO, content marketing and day-to-day content
• Provide communication support to the wider Customer Operations team, as required

KEY RESPONSIBILITIES

• Create and manage all social media activity bringing together MIB’s strategic objectives using position statements, campaign messages and brand perception programme to proactively engage stakeholders and consumers
• Maintain the service website, updating to support priorities of operational teams and stakeholders, as well as generating and optimising content to support SEO objectives
• Create and manage user feedback mechanisms and reporting to promote two-way communications and support continual improvement of Official Injury Claim
• Deliver internal communications campaigns across MIB Central, MIB Connects, events and directorate meetings
• Source, write and secure approval for publications, statements, press releases etc
• Produce quarterly reports on the Official Injury Claims service and distribute to stakeholders via defined channels
• Be the gatekeeper of the Official Injury Claim brand
• Respond effectively and efficiently to media enquiries and prepare spokespeople with pre-interview briefings as required
• Evaluate analytics to assess the impact of social media programmes and media coverage and manage the review of channels, producing regular reports
• Be the subject matter expert and take pride in continually innovating and supporting team members
• Develop messaging and deliver communications aimed at engaging staff in OIC and the wider Customer Operations team, including intranet articles, power point presentations and FAQs