Communications Associate Manager; 公共关系助理经理 at PepsiCola Bottling Company of New York Inc
Shanghai, Shanghai, China -
Full Time


Start Date

Immediate

Expiry Date

02 Jul, 26

Salary

0.0

Posted On

03 Apr, 26

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Public Relations, Communications Strategy, Brand Management, Strategic Partnerships, Content Creation, Social Media Campaigns, Agriculture Knowledge, Corporate Reputation, Cross-functional Collaboration, English Proficiency

Industry

Food and Beverage Services

Description
Overview Transform PepsiCo’s agriculture investment, excellence and quality management into company reputation and strengthen Reason to Believe for Lay’s products. Responsibilities Identify distinctiveness of PepsiCo’s agriculture and implication for corporate reputation. Work with brand team and cross functions to develop communications programs. Seek opportunities to establish strategic partnership for third party endorsement. Seek opportunities to support business needs through communications mechanism. Conduct communication programs and achieve target results. Work with cross-market/region and seek opportunities for content synergy. Ad-hoc and other work assignment when needed. Qualifications 4 years or above solid experience in communications; Agency experience is a must; Capable to understand agriculture knowledge and work into consumer friendly content. Deep understanding of Chinese social media and have experience in social media campaigns. Be fluent in both spoken and written English.

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Responsibilities
The Communications Associate Manager will develop and execute communication programs to enhance PepsiCo's agriculture reputation and support business objectives. They will collaborate with brand teams and cross-functional partners to create consumer-friendly content and establish strategic third-party endorsements.
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