ABOUT WORKFORCE WINDSORESSEX:

Workforce WindsorEssex is a non-profit organization committed to benefiting the communities we serve through strategic and prosperity-focused employment and community planning initiatives that foster a strong and sustainable workforce.
To achieve this, we offer a range of tools, resources, and services to support jobseekers, employers, students, educators, and trainers in making informed decisions about the labor market, careers, and skill development. Additionally, we lead and collaborate with project partners on local needs, stakeholder engagement, strategy development, and program evaluation to support community planning and development.
Our team is comprised of project managers, research analysts, community connectors, and communications professionals whose past experiences include working in government, industry, and other not-for-profit organizations. We have a strong reputation for working collaboratively with partners in employment, education, and training services, while keeping a pulse on employer needs.

JOB SUMMARY

Reporting to the Director of Community and Workforce Development, the Communications Coordinator is responsible for project-specific and broader organizational marketing and communication efforts. The Coordinator will work alongside project teams and organizational leadership in order to write, edit, market, and communicate project or organizational work through social media. The Coordinator will be responsible for writing, editing, and performing digital marketing and communication duties related to social media, labour market information dissemination, project work, and broader community engagement and outreach.
The Communications Coordinator will be assigned communication work by the Director and will work with the broader communications team to implement a strong and data-informed organizational and project-based communication plans. The Communications Coordinator’s outputs can be further guided by the organization’s and assigned project’s strategic communication goals, audiences, key messaging, communication methods, social media strategy, the work plan, and evaluation metrics.
The Communications Coordinator will act in the best interest of the organization, employ reliably good judgement, meet professional standards in communication, be highly organized, engage thoughtfully through social media, write and edit resources, use communication channels according to the target audience, and be an excellent presenter of complex information.

MINIMUM REQUIREMENTS

• Ontario Secondary School Diploma (or equivalent) with 2-5 years of relevant work experience, or equivalent postsecondary completion with relevant work experience (ie. 2-year diploma and 2 years of work experience).
• Experience in developing and monitoring communication strategies across multiple platforms.
• Proficient in a variety of software and production platforms such as Adobe Suites, Microsoft Office Suite (Word, PowerPoint, Excel), Canva, Teams, Zoom, Google Analytics, MailChimp, and open to learning new tools.
• Excellent written communication skills.
• Proficiency in delivering presentations virtually and in-person.
• Intermediate graphic design skills for various media.
• Proficiency in computer use as well as office productivity and design software.
• Strong organizational and time management abilities.
• Attention to detail and accuracy.
• Analytical thinking and planning skills.
• Integrity, confidentiality, and accountability.
• Effective communication and customer service abilities.

IDEAL REQUIREMENTS

• Diploma or Bachelor of Arts in Communication, Graphic Design, Marketing, or Media Arts preferred.
• Proficiency in French speaking, writing, and reading skills preferred.
• Experience in production/videography preferred.
• Experience with media advisory, news releases, and media event coordination preferred.
• Driver’s License

The Communications Coordinator will be responsible for:

• Working with the Director of Community and Workforce Development to ensure the successful undertaking of all job duties, responsibilities and work assignments.
• Working with the Director of Community and Workforce Development to ensure that the project communication plan is being implemented including: 
• Setting and achieving communication goals established in project agreements with funders;
• Collecting metrics relating to the website, social media, marketing emails, and other communication channels for the purpose of analyzing and critically evaluating communication performance against goals;
• Adjusting communication and marketing efforts to drive engagement and referral to core webpages, resources, and intake lines;
• Designing final reports and project-related social media graphics and community messaging.
• Coordinating targeted organizational and project communication strategies by:
• Maintaining assigned social media accounts;
• Working with the organization’s broader Communications Team to deliver on coordinated communications plans;
• Crafting engaging, shareable content across assigned social media platforms to resonate with target audiences and drive project awareness;
• Supporting the organization’s online presence within assigned project scopes, fostering a consistent online voice and amplifying project-related messaging;
• Supporting the development and implementation of a communications plan that prioritizes timely updates, mission-alignment, project promotions, and digital engagement, and aligns with funder guidelines;
• Sharing community-based content for and/or by community organizations;
• Developing, planning, and improving paid promotion strategies on social media platforms as required, working within an approved budget allocation.
• Maintaining the organization’s social media channels and newsletter by:
• Sharing community-based content for and/or by community organizations
• Developing and share project-related social media promotional materials and graphics
• Developing, planning, authorizing, and improving paid promotion strategies on social media platforms working within an approved monthly budget allocation.
• Develop and share monthly newsletters with the community, including community events, project announcements, LMI, and success stories of the organization.
• Work productively with the Finance Team on project expenditures, cashflow management, documentation, and reporting in support of marketing and promotional budgets.
• Maintaining assigned project brand strategy, ensuring a consistent look, feel and voice to public documents and messages by supporting the creation, design, development and editing of reports, guides, website content, videos, newsletters, marketing and advertising collateral, and training resources, as assigned. 
• Coordinating community engagement and outreach, including:
• Developing a strong working relationship with key contacts by responding to queries, seeking pertinent information, and ensuring the completion of all project work;
• Liaising with employers, direct service providers, and other community organizations;
• Attending assigned meetings, presentations, and events (virtual and in-person) for the purpose of gathering relevant information, disseminating project information, and engaging others in our work;
• Representing Workfore WindsorEssex and the Windsor Regional Employment Network professionally on local committees and working groups, while also sharing project information, results, resources, and products to a diverse range of audiences in person, in writing, and through infographics, public displays and social media.
• Supporting the completion of the monthly, quarterly, and annual reporting by coordinating monthly updates to relevant reporting and activity tracking tools;
• Supporting broader organizational needs and priorities by:
• Promoting and maintaining the goals, strategic objectives, vision, mission, and policies of Workforce WindsorEssex;
• Representing Workforce WindsorEssex and the WE LIP on various local, provincial, and federal committees and working groups, sharing project data, information, results, resources, and products to a diverse range of audiences;
• Developing partnerships within the community to develop and promote opportunities;
• Supporting the discovery, development, submission, and execution of existing and new grants that align with Workforce WindsorEssex’s mission;
• Maintaining a high level of commitment to professional growth and development in support of the organization’s priorities;
• Adhering to excellent password management practices and being vigilant for suspicious email and other online scams;
• Maintaining files and records;
• Participate in the discovery, development, submission and execution of new grants that align with Workforce WindsorEssex’s mission.
• Performing other duties as required.