WHAT WE VALUE

• Highly motivated, entrepreneurial and team-oriented candidates with strong combination of organizational and communication skills
• Commercial and results oriented
• Team orientation and influencing skills
• High trust and integrity
• Strategic and entrepreneurial mindset
• Interest in investing and financial markets

THE ROLE

This is a full-time role based in New York or San Francisco. Sixth Street is seeking a strategic thinker with digital marketing expertise, preferably within alternatives, wealth management or financial services, to work across the Sixth Street platform and contribute to the ongoing build of the firm’s Communications and Marketing function.
This role will be responsible for helping to drive Sixth Street’s digital marketing strategy, covering organic and paid social media, SEO and firm websites, ensuring alignment with the firm’s business goals and brand strategy.
This is a compelling opportunity for an experienced digital marketing professional with unquestionable integrity, passion for our work, strong executive presence and a proven ability to partner collaboratively with key stakeholders to develop and deliver highly coordinated digital marketing strategies.

CORE RESPONSIBILITIES

• Work with the Communications and Marketing team to drive Sixth Street’s digital strategy, covering organic and paid social media, SEO and firm websites
• Support the creation and publication of targeted digital content across platforms, ensuring alignment with the firm’s business goals and brand strategy
• Lead the development of a comprehensive digital content calendar, ensuring a coordinated and strategic approach
• Contribute to the development of new digital assets, including infographics, videos, social media cards, etc.
• Drive digital reporting initiatives by analyzing data, identifying key learnings and measuring impact to inform strategic decisions
• Manage social media monitoring, analysis and reporting to provide updates to key stakeholders
• Liaise with key internal stakeholders to manage the firm websites and ensure alignment the firm’s brand strategy and best practices
• Establish and manage digital agency partnerships
• Stay informed of the evolving digital landscape and continuously enhance digital marketing strategies by identifying new channels and mediums