Communications Director, Carolina Theatre at FOUNDATION FOR THE CAROLINAS

Charlotte, North Carolina, United States -

Full Time

Start Date

Immediate

Expiry Date

02 Jul, 26

Salary

0.0

Posted On

03 Apr, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Marketing strategy, Public relations, Brand management, Digital marketing, Content management, Media relations, Project management, Leadership, Graphic design, Social media management, Email marketing, Strategic planning, Communication skills, Data analysis, Copywriting, Event promotion

Industry

Philanthropic Fundraising Services

Description

Description OUR MISSION | REMARKABLE IMPACT Remarkable impact is the heart of Foundation For The Carolinas’ mission, and the driving force behind our mission is the collective impact of thousands of nonprofits, families, companies, and organizations who partner with us to amplify the power of giving. The Carolina Theatre reopened in March 2025. It proudly serves as the “community’s living room,” hosting events like town halls, annual meetings, symposiums and panel discussions, full-length films, live music, comedians and more. The space will serve as an extension to the conference spaces in the Foundation’s headquarters and provide the Foundation with an additional offering for its public, private and nonprofit clients. HOW YOU’LL ADVANCE OUR MISSION | POSITION OVERVIEW The Communications Director is responsible for all communications, public relations and marketing activities for the Carolina Theatre at Belk Place – driving attendance and usage, and maintaining positive perceptions of the theatre as a welcoming convening space for our community. This role requires strong leadership and self-motivation, as well as the ability to create and implement effective marketing and communications strategies. The Communications Director shows attention to detail and stays up to date on news and events in the local community and entertainment industry. YOUR UNIQUE IMPACT | ROLES & RESPONSIBILITIES Marketing Strategy & Planning Establishes annual marketing and communications plan and strategy, with measurable KPIs aligned to Theatre goals Collects and analyzes marketing data to inform strategies and tactics Works to create a marketing style guide, calendar, and standard templates Brand Management & Identity Ensures appropriate branding of the Carolina Theatre, Belk Place civic campus, and related entities Oversees and participates in branding across all printed and digital materials Oversees graphic design elements with FFTC coordination Digital Marketing & Content Management Oversees website content management Oversees all social media campaigns and platforms Oversees email marketing campaigns Media Relations & Public Relations Oversees and executes all media efforts Writes and distributes press releases Proactively pitches stories to media Responds to media inquiries and coordinates interviews and media events Proactively addresses artistic and public concerns affecting the Theatre’s public image Communications & Promotional Materials Oversees implementation of all printed and digital marketing and communications materials Coordinates communication efforts with FFTC Manages history display portal and ensures content remains current Partnerships & Campus Promotion Works in partnership with FFTC Communications staff to promote the full range of venue offerings at Belk Place Civic Campus Leadership & Staff Management Manages the Communications Specialist Operational Responsibilities Maintains flexibility to work evenings, weekends, and holidays Performs other duties as assigned Requirements WHAT YOU’LL NEED FOR SUCCESS: QUALIFICATIONS • 5 – 7 years marketing and public relations experience, specifically within the theatre industry • Bachelor’s Degree preferred in Journalism, Communications, Marketing or related field • Strong sense of project management, leadership and organizational skills • Ability to create strategic plans as well as to implement tactics • Ability to delegate tasks and responsibilities as appropriate • Comfortable learning new technology applications • Superior written and verbal communication skills • Proven experience in creating and executing marketing and communications campaigns that result in measurable success • Basic experience with design programs, such as Adobe Creative Suite, preferred • Experience with website content management systems, such as Wordpress, and social media management systems, such as Hootsuite • Experience writing and pitching news releases and working with the media • Responsive, service-oriented workstyle. Strong sense of urgency and ability to address “real time” issues • Ability to multi-task, work under pressure and maintain deadlines • Strong communication skills with clients, employees, management and contractors

Responsibilities

The Communications Director is responsible for developing and executing marketing, public relations, and branding strategies to drive attendance and usage of the Carolina Theatre. This role also involves managing the communications team, overseeing digital content, and coordinating media relations to maintain a positive public image.