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Communications Manager; 公共关系经理 at PepsiCola Bottling Company of New York Inc
Shanghai, Shanghai, China -
Full Time

Start Date

Immediate

Expiry Date

02 Jul, 26

Salary

0.0

Posted On

03 Apr, 26

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Communications, Public Relations, Crisis Communications, Science Communication, Strategic Partnerships, Content Development, Social Media Campaigns, Brand Management, Research, Cross-functional Collaboration, English Proficiency

Industry

Food and Beverage Services

Description
Overview Transform PepsiCo’s sci-tech capabilities into company reputation and strengthen Reason to Believe for PepsiCo products. Protect company reputation by supporting issue/crisis preparation and handling. Responsibilities Work with brand teams and R&D to develop communications programs. Establish strategic partnership with 3rd party institutions and seek endorsement. Develop sci-tech materials into consumer-friendly content assets. Conduct communication programs and achieve target results. Work as COE of science comms, continuously research cross-industry best practice and share with team. Work with cross-market/region and seek opportunities for content synergy. Support line manager for crisis communications. Ad-hoc and other work assignment when needed. Qualifications 7 years or above solid experience in communications Agency experience is a must, food MNCs in-house experience is a plus; Knowledge and science & crisis communication experience is a plus. Capable to understand science materials and work into consumer friendly conten. Deep understanding of Chinese social media and have experience in social media campaigns. Be fluent in both spoken and written English

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Responsibilities
The Communications Manager will transform PepsiCo's scientific capabilities into reputation-building content and manage strategic partnerships. They will also support crisis communications and collaborate with brand and R&D teams to execute effective communication programs.