Communications Personalization Principal Engineer at Verizon
Basking Ridge, New Jersey, USA -
Full Time


Start Date

Immediate

Expiry Date

31 Oct, 25

Salary

231000.0

Posted On

31 Jul, 25

Experience

0 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Good communication skills

Industry

Marketing/Advertising/Sales

Description
  • Basking Ridge, New Jersey
  • New York, New York
    Job ID: R-1081114
    Apply prior to the end date: August 31st, 2025
Responsibilities

The Communications Personalization Principal Engineer will bring digital campaigns into market by managing the implementation, deployment, technical maintenance and process management required to deploy marketing communications across the My Verizon App (MVA) and My Verizon Online (MVO). The candidate must be well versed in prioritizing strategic and tactical projects and quick to find opportunities for process simplification. A strong command of project and process management, CRM, personalization, AI integration and analytics are strongly encouraged. You will partner across Verizon Consumer Marketing, Digital Ops, UAT, and GTS developers to seamlessly integrate and orchestrate inbound marketing tactics into the broader communications ecosystem to drive best-in-class experiences.

Responsibilities include:

  • Leading strategic execution and technical development to deploy high priority digital communications throughout MVA/MVO.
  • Collaborating with assigned Digital Marketing, Engineering, Design, Testing and Release Management teams to define strategic execution and technical development throughout MVA/MVO.
  • Defining requirements with key stakeholders, developing project timelines, communicating commitments and project-related decisions from project ideation, deployment and the content maintenance lifecycle.
  • Maintaining a large volume of customer-facing digital propositions with varying technical requirements in addition to supporting large scale content migration and AI driven organizational initiatives.
  • Leading execution on digital marketing goals that drive multi-variant content personalization in order to evolve to dynamic messaging capabilities.
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