IMPORTANT NOTICE FOR APPLICANTS:

At Bixal, we want to ensure a transparent and secure application process for all candidates. Official communication will come from an email address ending in @bixal.com or from talent@bixal.com. Messages from other sources may be fraudulent, and you should exercise care to avoid any links or attachments included.
Bixal will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

QUALIFICATIONS:

• Minimum Education required: Bachelor’s degree, plus at least 10 years of professional communications, marketing, or media relations experience, including 3 years in social media and digital marketing
• Demonstrated experience leading content strategy and media relations
• Strong writing, editing, and storytelling skills tailored to diverse and often sensitive subject matter
• Familiarity with Section 508 compliance and digital accessibility standards
• Ability to work in fast-paced environments and respond to evolving campaign needs
• Able to obtain and maintain a Public Trust clearance

NICE TO HAVE SKILLS AND EXPERIENCE:

• Experience supporting psychological health or suicide prevention campaigns
• Previous experience working with DoD, VA, or other federal agencies
• Master’s degree in Communications, Journalism, Marketing, or related field

ABOUT THE ROLE:

Bixal is hiring a Principal Communications Specialist to lead marketing and media strategy for the Real Warriors Campaign. You’ll develop outreach strategies, write content, secure earned media, and manage communications that increase visibility and impact of this vital behavioral health campaign supporting military service members and their families.
This is a full-time position contingent on contract award by our client, with a defined performance period of one year with two one-year option periods. This role offers you a unique opportunity to make a meaningful impact on a project that aligns with Bixal’s mission of delivering innovative, human-centered solutions. While the role has a fixed duration, we are committed to transparency and collaboration, keeping you informed about contract updates and new opportunities. At Bixal, we support your professional journey, ensuring your experience reflects our inclusive, purpose-driven culture and prepares you for future success.

RESPONSIBILITIES:

• Design and lead marketing and communications strategies across digital, social, and traditional platforms
• Develop and manage campaign content including PSAs, videos, blog posts, articles, and promotional materials
• Lead media engagement efforts, secure earned media opportunities, and ensure consistency in campaign messaging
• Participate in partnership and stakeholder engagement efforts with Military Service Organizations, Veteran Service Organizations, and other agencies
• Lead the development of the annual strategic communications and media plan
• Collaborate with internal creative, public health, and technical teams to deliver cohesive messaging
• Monitor and report on media engagement performance, optimizing outreach as needed
• Other relevant duties as assigned and qualified/trained to perform