Consultant, Personalisation
Job number: 798161
Primary position location: VIC- Melbourne CBD
Category: Data & Analytics
Category: Digital & Innovation
Work type: Permanent Full time

Closing at: Feb 7 2025 at 05:00 AEDT

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• Bring your experience in personalisation, data and analytics to this exciting new role
• Drive world class, simple and intuitive experiences for customers and colleagues
• You’ll join a high-performing business, backing talented individuals

As a Consultant, Personalisation, you will

• Define, shape and execute personalisation programs in digital channels that drive sales, service and customer satisfaction goals
• Define and drive the experimentation roadmap for personalisation to deliver new concepts that drive strong customer engagement and conversion
• Conduct opportunity analysis using digital data and insights to identify new concepts and experiences to market
• Work with sales, product, marketing and technology to build personalisation capability to support scale and growth in delivering personalized experiences to customers
• Support new feature, product and offer launches to achieve sales, NPS and adoption targets
• Build out web experiences for optimisation and personalisation activities
• Deliver personalised experiences and conversion rate optimisation (CRO) to drive product awareness, consideration and sales & service funnel conversion

Please refer the Job description for details