TJX Europe
Bij TJX Europe bieden we je elke dag nieuwe kansen om te groeien, te leren en jezelf te overtreffen. Je maakt deel uit van een dynamisch team dat diversiteit omarmt, samenwerking bevordert en prioriteit geeft aan jouw ontwikkeling. Of je nu werkt in onze distributiecentra, hoofdkantoren of winkels (TK Maxx en Homesense): Je vindt er volop mogelijkheden om te leren, te groeien en indruk te maken. Sluit je aan bij TJX; een Fortune 100-bedrijf en de grootste off-price retailer ter wereld.

JOB SUMMARY

The Homesense Communications Manager will work within the Brand & Marketing Function playing a critical role within the Homesense Brand Team to deliver comms strategy and activation for Homesense.
This is a dynamic, and varied Management role focused on the development and delivery of brilliant on-brand communications to support achievement of annual sales and business goals. It’s a pivotal time to join an ambitious brand team looking to take brand awareness to the next level with the appointment of a new comms agency partner and a clear mission to further drive sales and footfall in the year ahead.
The Communications Manager will lead by example, directing and managing a team of agency partners whilst acting as an ambassador for TJX and what it stands for.

THE ROLE:

The Communications Manager is responsible for developing communications for a range of business stakeholders across the Brand and Marketing and UK Country Marketing function.
Reporting into the Manager of Campaign Marketing, Homesense, the role holder will develop and execute the communications strategy and plans for Homesense whilst leveraging best practice and efficiencies from a close working relationship with the TK Maxx Comms Hub team.
This role requires experience of activating communication channels (PR, social media, influence and experiential). The successful candidate will be able to demonstrate a strong commercial understanding and relevant retail experience.

WHAT YOU’LL DO

• Leading on activating Q2 in house comms strategy
• Leading on day-to-day management of Comms Agency pitch process, onboarding and roll out
• Responsible for agency and internal comms alignment and integration across Campaign

Marketing, Media and other relevant Centres of Expertise (Shopex, Loyalty, gift cards)

• Developing and activating annual comms brand plan
• Developing and activating drive action comms strategy
• Developing a comms strategy to maximise prioritised X functional opportunities for comms

(Shopex, Loyalty, gift cards)

• Responsible for agency and internal alignment of consumer facing reputation strategy for HS
• Reporting and metrics lead to ensure actionable insights and best practice
• Lead on PRing the PR
• Develop and activating relevant store opening/relocation comms strategies
• Developing and activating Christmas comms strategy
• Developing and activating a CR comms strategy for HS
• Developing and activating a strategy for HS that supports the TJXE human & cultural calendar
• Developing and activating a dual brand/X shopping comms strategy

SHARED RESPONSIBILITIES:

• Monitor progress against goals to deliver the best possible result
• Oversee the delivery of compelling and useful outputs and learnings
• Innovate and maintain up to date knowledge of communications from wider industry resources
• Ensure that all processes are adhered to, clearly documented and communicated to key

stakeholders (and your team, if managing Direct Reports)

• Partner with TJX stakeholders where needed across all aspects of the role
• Ensure you (and your team, if managing any Direct reports) consider(s) the consequences of

future actions/ decisions for the long term and wider business

• Presenting to large audiences (10 people plus)
• Active participant in Cross-functional projects

Operations & finance

• Working with Comms Hub and wider Brand & Marketing team to define and manage communications processes, ensuring that they are efficient and integrated. Adjust processes and ways of working as the business evolves

To deputise (when required) for the Manager of Campaign Marketing and cascade relevant information

• To report, control and monitor the communications annual budget, whilst pro-actively anticipating future challenges or opportunities impacting budget.

Team and Relationship Management

• Lead on managing senior stakeholder relationships – ‘Manager of’ level and above
• Build and develop strong relationships with key business partners within B&M team, E-commerce, Buying, Retail, Store Operations and Store Trading
• Asks challenging and thought-provoking questions to gain understanding and role models cultural factors and leadership competencies
• Manage on a day-to-day basis agency relationships: TCT and Comms agency
• Develop and support performance objectives for the team (and conduct performance reviews if applicable) in line with business timelines.
• Proactively develop agency teams, identifying development needs and training opportunities
• Manage performance of external suppliers (including at a more senior level)
• Build strong, effective working relationships with external partners - equivalent level or above