Consumer Insights Manager MEA at The Kraft Heinz Company

, , Egypt -

Full Time

Start Date

Immediate

Expiry Date

20 Dec, 25

Salary

0.0

Posted On

21 Sep, 25

Experience

5 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

Skills

Consumer Insights, Data Analysis, Collaboration, Marketing Principles, Project Management, Research Design, Brand Performance, Innovation Development, Communication, Strategic Thinking, Analytical Skills, Numerical Skills, Curiosity, Resilience, Consumer Research, Supplier Management

Industry

Food and Beverage Services

Description

Job Description We have an excellent opportunity available for an experienced Consumer Insights professional to make a difference at Kraft Heinz. ou’ll work in an impactful team- alongside peers, always trying to reach the next level. You’ll be reporting into the MEA Marketing Director. Get ready for a lot of exposure to senior internal stakeholders across our Middle East & Africa business. In brief- you will be responsible for the delivery of consumer insights - to drive demand and grow consumption, test innovations of Heinz by putting consumers at the heart of everything we do- generating consumer insight to establish “one view of the consumer”. Responsibilities: Turn consumer- trend and business performance data into compelling insights- which are actionable & relevant Collaborate with category & marketing teams- agencies & the international insight team to bring one view of the consumer from a range of different data sources to make more informed and consumer led decisions Measure the impact of marketing by tracking brand performance- competitor activity and campaign evaluation Find opportunities to drive further growth in category development & innovation Designing- delivering- and reporting on a range of continuous and ad hoc research e.g. concept & copy tests Manage key supplier relationships for the BU (Nielsen- Kantar- Ipsos) Using syndicated data to answer business needs and drive growth The overall project management insights projects, ensuring impactful results, and supporting the rollout of our Category Insight strategy. Ensure that Insight work is delivered in a timely and efficient manner. Support the marketing category teams, ensuring that research results are turned into insights and meaningful actions. Example of key projects that you will support running: consumers understanding, innovation development and validation, brand activation well as performance understanding. What you bring: Established track record in consumer insights- interpreting data into meaningful information and actions. Highly proficient consumer researcher displaying a broad & diverse range of knowledge/application skills across the full range of consumer research disciplines (qualitative & quantitative- continuous & ad hoc) Commercially minded- understanding marketing principles and how brands are managed in order to grow Highly numerate with advanced analytical skills & ability to prepare reports and presentations to tight deadlines Ability to Simplify Effective Communicator Strategic thinker Analytical Curious- open- creative Resilience 7 years of experience in Research Field. Location(s) El Tagamoa El Khames Commercial Office Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes. ABOUT US Kraft Heinz is a global food company with a delicious heritage. With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch. We’re on a mission to disrupt not only our own business, but the global food industry. A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company. Around the world, our people are connected by a culture of ownership, agility and endless curiosity. We also believe in being good humans, who are working to improve our company, communities, and planet. We’re proud of where we’ve been – and even more thrilled about where we’re headed – as we nourish the world and lead the future of food. WHY US We grow our people to grow our business. We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands. Good isn't good enough. We choose greatness every day by challenging the ordinary and making bold decisions. All while celebrating our wins - and our failures – as we work together to lead the future of food. Challenging the status quo takes talent. We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career. Because great people make great companies, and we’re growing something great here at Kraft Heinz. INCLUSION MATTERS TO US Everyone is welcome at our table. In fact, we thrive on learning and growing from our diverse backgrounds and perspectives. Doesn’t matter who you are, where you’re from, or who makes your heart sing. We want you to show up as your authentic self, excited to work with amazing colleagues to solve complex challenges and innovate in an ever-changing industry. We’re committed to: Hiring and growing talent from diverse backgrounds and perspectives. Growing our Business Resource Groups — vibrant, celebrated communities that enhance our business through thought leadership employee engagement and professional development opportunities. Providing our managers and leaders high quality learning experiences to explore how to foster inclusion and belonging.

Responsibilities

The Consumer Insights Manager will be responsible for delivering consumer insights to drive demand and grow consumption, as well as testing innovations by generating consumer insights. This role involves collaborating with various teams to create a unified view of the consumer and measure the impact of marketing efforts.