WHO WE ARE

At illumin, we are transforming the advertising landscape. Our platform offers an integrated space for journey planning, execution, and reporting. It empowers marketers to connect with their audiences in powerful ways through real-time data and easy-to-use visual tools. By seamlessly combining media planning and buying in an intuitive interface, marketers can take complete control of their campaigns, meeting customers wherever they are in the buying journey and maximizing the impact of their ad spend through personalized insights for smarter decision-making.
We are at a pivotal moment, evolving into a product-led company with a team of over 100 skilled professionals and new leadership guiding our path forward. By harnessing the power of data, advancing our AI capabilities, and deeply investing in our people, we are preparing for a future that will redefine what’s possible in journey advertising.
Our work is guided by two beliefs: that the ability to execute is paramount to success and that we are only as good as our people. As we grow and transform, we are looking for team members (illumineers) who share our bias for speed, delivery over perfection, and an entrepreneurial mindset. Joining us now is a chance to be part of our transformation.

WHAT YOU BRING:

• The experience. You have experience leading and developing content marketing or corporate communications within the advertising agency, publication, ad tech, programmatic advertising, martech, or digital media industries. You have strong media relations experience, with a proven track record of securing coverage in ad tech and digital marketing publications.
• The collaboration. You thrive in a cross-functional environment where there is opportunity to engage stakeholders, leverage existing content, and embed new information and approaches to optimize impact. You value the opinions of others and strive to foster a culture of knowledge sharing across all functions.
• The project management skills. You are highly organized and detail-oriented, able to create and maintain effective project plans, as well as manage project meetings and communications. You possess strong time management skills, enabling you to balance multiple competing priorities while consistently meeting deadlines. You are comfortable following structured processes and making decisions independently.
• The technical skills. You have in-depth knowledge of SEO, digital marketing, and paid media. You have exceptional writing and editing skills with the ability to simplify complex ad tech topics. You have experience working with content management systems (e.g., WordPress, HubSpot), social media platforms, and PR tools (e.g., Muck Rack, Meltwater, Cision, Sprinklr, or SimilarWeb).
• The interpersonal skills. You have exceptional communication skills. You are naturally curious and can channel your inquisitiveness into asking probing questions that build connections, uncover true motivations, and lead to long-term relationships. You can create compelling pitch decks, conduct research to support business development and make engaging presentations.
• The commitment to success. You can work both autonomously and collaboratively in a team-oriented environment. You are highly coachable and committed to personal growth, continually seeking ways to improve and learn. You can balance multiple deals at different stages while maintaining attention to detail, always prioritizing the customer’s objectives.

WHAT ELSE SHOULD YOU KNOW ABOUT US?

We are undergoing a transformative shift. We are embracing change and the opportunities that come with it, empowering every illumineer to innovate, experiment, and bring forward new ideas. Whether accessing new technology, restructuring workflows, or expanding your team, you will have full support if you can make the business case.
We are a broad and diverse team, but we all share a passion for success, a drive to do more, and a love of creating connections. We hire for talent and commitment and provide the guidelines and guidance to elevate skills, knowledge, and abilities across all areas. This is a place where proven methods meet bold ideas, offering opportunities to grow personally and professionally.

APPLY NOW

If you want to seize the opportunity to impact a company and influence an industry, and you have 70% of what we are looking for, apply now. We can’t promise an interview, but we will consider your whole application.

HOW MUCH FREEDOM WILL I HAVE TO EXPERIMENT WITH AI TOOLS?

We are looking for you to be the AI champion. We will actively encourage you to test, pilot, and scale innovative AI-driven approaches. Your experiments and insights will directly shape our marketing and PR playbook.

WHAT INDUSTRIES IS THIS ROLE FOCUSED ON?

Our DSP is designed for agencies and advertisers operating in the programmatic advertising and ad tech ecosystem, providing you with the opportunity to influence one of the fastest-evolving industries.

WHERE IS THIS ROLE BASED?

Our team is based in Toronto and follows a hybrid model (2 days on-site). While we’re open to a fully remote candidate, regular travel to our HQ will be required for collaboration and key initiatives.

WHAT FUTURE OPPORTUNITIES DOES THIS ROLE OFFER?

This is a growth-focused role. The vision is to build out a content and PR team under your leadership, with a clear trajectory toward a Director-level position as you expand your ownership and impact.