Content Communications and Social Media Specialist

at  GFT Technologies SE

We are looking for a talented Content Communications & social media specialist, passioned for technology and innovation who is eager to use his/her skills to contribute proactively to our vision, innovation, and our marketing & communications strategy.

OUR IDEAL CANDIDATE HAS THE FOLLOWING REQUIREMENTS.

• Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
• 3+ years work experience in content creation, social media management, or a similar role in multinational organizations
• High cultural background and deep knowledge of Italian language and copywriting techniques with a strong eye for detail
• Throughout knowledge in verbal and written English (mandatory)
• Passioned for technology, digital innovation, data & analytics
• Experience in managing a range of communication assets to build an effective storytelling (videos, customer success stories, whitepapers, presentations, web blogs)
• Experience with visual communication principles, quality content generation
• Familiarity with content management systems
• Excellent analytical and project management skills
• An ability to multitask and perform under tight deadlines
• Strong verbal and written communication skills
• Skilled in presentation creation with strong, editing and proofreading skills.
• Skilled in developing clear communications objectives in the form of project briefs.
• Capability to act as a real team player and good communicator, able to interact with different functional entities

SKILLS APPRECIATED

• Experience with generative AI tools (MidJourney, ChatGPT, Claude).
• Organisational and management skills

WHO WE ARE

GFT is an independent and global IT consulting company. Operating in 20 countries for over 35 years, we have been inspiring and implementing tangible digital transformation projects. Every day, we adopt cutting-edge technologies to design innovative, practical, and achievable solutions that help organizations shape the future of digital business, with a particular focus on artificial intelligence. We deliver on our promises, providing care and attention at every stage: from design to implementation and maintenance.
We are a company that values diversity and inclusion. Our work environment brings together people of different backgrounds, seniority, and ages, promoting open dialogue at all levels. We believe in authentic relationships: we regularly organize gatherings, team-building activities, and social events, both in person and through digital channels, to create real connections among our people.
If you’re passionate about storytelling, social media, and making an impact through content, we’d love to hear from you!

THE ROLE

The Content Communications & social media specialist’s role is to support the creation of relevant content for corporate and business communications of integrated marketing & communications projects, to build an effective storytelling aimed to position the brand and the business solutions at the best.
This role requires an in-depth knowledge of the Italian language and copywriting techniques together with consistent project management skills.
You will collaborate directly with the Head of Marcoms and the Communications Manager for the development of global and local communication projects

KEY ROLE RESPONSIBILITIES:

• Create, curate, and manage content for various platforms, including blogs, social media channels (Instagram, LinkedIn, X, Facebook, etc.), newsletters, and websites.
• Monitor, analyze, and report on the performance of content and social media campaigns, using insights to optimize strategies
• Support the Communications Manager in the execution of the communication strategy and collaborate with cross-functional teams (marketing, business, hr etc.) to ensure cohesive messaging across all communication channels.
• Support the PR program and activities by dealing with external and internal players
• Manage internal communications initiatives such as Newsletter, Intranet and support Employer branding initiatives from the content perspective
• Contribute to the creation of the marketing materials related to the value proposition such as power point presentations, product and solutions sheets, brochures.
• Work in partnership with the Global marketing communications team to design, create and implement marketing contents and projects
• Stay updated on industry and tech trends, emerging platforms and best practices to keep the brand ahead of the curve
• Analytical skills and understanding of communication objectives.
• Familiarity with communication strategies and various channels.
• Operational independence and proactive mindset.