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DESCRIPTION

APPLE INC has the following available in Culver City, California.Ideate the overall creative look and feel of the campaign based on the album. Work alongside creative producer and marketing DRI to hone concepts from a practicality standpoint, taking in consideration timeline and budget. Identify creative collaborators (illustrators, music video directors, editors, designers) to execute the final concept. Present concepts to artist and artist management for approval. Identify and build 360 brand recognition for each priority artist: festival appearances/bookings, features, and ancillary announcements. Work alongside Brand Partnership team to identify and target brands that are aligned with each of the artists. Ensure that any brand partnerships are executed based on agreed upon contract terms and liaise between artist management, Apple/Platoon, and the brand contact to ensure smooth delivery. Develop the creative vision for tour visuals for priority artists that align with the album campaign creative. Identify Apple-approved vendors who can execute on the approved vision, including set designers/production and motion graphics designers. Oversee artist tour managers and logistics teams to ensure that any creative visuals from accreditation to screen content are consistent across the entire tour. Ensure social content is captured to spec and aligned with Marketing DRI’s plan to drive streams to the new project. Provide video treatments for the campaign based on artist’s vision and brand. Work with creative producer and production company to execute vision across all phases from pre-production, shoot, and editing/grade. Manage artist and artist management on expectations across all phases of production. Work with Marketing and Sales teams to identify and deliver creative assets for campaign rollout. Work with Marketing, Sales, and Artist Management to identify activations and attendance for US-specific markets. Work with US Radio promoters and PR to provide any creative asset requests (i.e., audio drops, exclusive press stills). Build out auxiliary creative teams to support each artist, such as Stylists, Choreographers, Glam, Brands, who are based in the US and can help impact the US market. Coordinate between artist management and Apple Music / Platoon for any Platoon initiated campaigns and projects. Work alongside Apple Music editors and Platoon executive teams to ideate and execute artists’ roles in specific campaigns. Oversee artists’ participation in these campaigns as agreed upon between Apple Music / Platoon and Artist. International Travel required 20% and Domestic Travel required 40%. 40 hours/week. At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $178,194 - $230,000/yr and your base pay will depend on your skills, qualifications, experience, and location. PAY & BENEFITS: Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits: https://www.apple.com/careers/us/benefits.html. Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

MINIMUM QUALIFICATIONS

• Bachelor’s Degree or foreign equivalent in Music, Visual Artist, Film, Photography, Design, or related field and 4 years of experience in the job offered or related occupation.
• Experience and/or education must include:
• Managing projects across global brand initiatives, navigating international teams, managing multiple priority artist campaigns, making informed decisions under tight deadlines and maintaining communication throughout the production and post production process.
• Ideating the creative direction, managing the execution, balancing production budgets, and identifying and hiring production teams.
• Defining in-house digital video content efforts and collaborating on shoot logistics across multiple teams.
• Curating and programming video content for the approval of all necessary stakeholders.
• Analyzing industry best practices and trends to optimize streaming performance of the artist campaign and providing creative insights to the digital marketing team to help create content that grows the artists’ fanbase and streams.
• Identifying and managing photographers, directors, and their teams to ensure consistent quality of work as well as executing the vision of the artist campaign.
• Managing outside vendors, developing internal production processes and fostering lasting relationships with key collaborators and agencies.
• Planning and overseeing post-production, providing feedback to editing, special effects, sound foley, and overall tone.
• Presenting original concepts and ideas that reflect the artists’ music / campaign; communicating how the visuals will be shot and where they will be marketed as dictated by the go-to-market plan.
• Coordinating with the marketing team to ensure that the creative outputs align with the marketing strategy for key tentpole moments across out of home, digital, social, influencer and event marketing.

PREFERRED QUALIFICATIONS

• N/A
  Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .
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