Content Creator at Money Fellows
Cairo, Cairo, Egypt -
Full Time


Start Date

Immediate

Expiry Date

19 Jan, 26

Salary

0.0

Posted On

21 Oct, 25

Experience

2 year(s) or above

Remote Job

Yes

Telecommute

Yes

Sponsor Visa

No

Skills

Copywriting, Content Development, Project Management, Collaboration, A/B Testing, Performance Optimization, SEO, Email Marketing, Social Media Strategy, Content Calendars, Creative Briefs, Financial Regulations, Brand Voice, Technical Writing, User Onboarding, Video Content Production

Industry

Financial Services

Description
A. Copywriting & Content Development Core Copy Production: Independently develop clear, compelling, and compliant copy for a wide range of marketing and product materials, including: Website pages, landing pages, and key product descriptions. Email marketing campaigns (nurture sequences, product updates). Social media campaigns (paid and organic). In-app messaging, user onboarding flows, and microcopy. Educational & engagement content that simplifies complex financial topics. Brand Voice & Consistency: Ensure all copy consistently adheres to the established brand voice, tone, and style guidelines across all channels. Regulatory & Compliance Adherence: Apply a working knowledge of financial regulations to ensure all marketing copy is accurate, non-misleading, and compliant, often working closely with the Brand team. B. Project Management & Collaboration Project Ownership: Manage the copy deliverables for 3-5 concurrent marketing projects from brief to final delivery, ensuring deadlines are met. Cross-Functional Partnership: Act as the primary copy contact for 1-2 key business areas (MNF Pre-paid card - for now), proactively gathering information and aligning messaging. Brief Interpretation: Work with Brand & Growth managers and product owners to accurately interpret and execute complex creative briefs, translating strategic goals into engaging copy. Content Library Contribution: Contribute to and help maintain internal documentation, style guides, and a library of high-performing copy examples. C. Performance & Optimization A/B Testing: Propose and execute A/B tests for high-impact copy (e.g., headlines, CTAs on landing pages or in emails) to drive performance improvements (conversion, click-through rates). Performance Insight Application: Monitor copy performance data (e.g., email open rates, conversion rates) and apply these learnings to continuously iterate and improve future copy. • 2+ years of experience as a Content Creator, Copywriter, or Creative Writer (ideally in fintech or digital marketing). • Bachelor’s degree in marketing, communications, journalism, or a related field. • Advanced writing and editing skills, able to switch between creative storytelling and performance-focused technical writing. • Hands-on experience with CRM platforms and funnel writing (push, in-app, email), supported by measurable performance metrics. • Proficiency in SEO, keyword research, and digital content optimization. • Strong understanding of content calendars, campaign planning, and social media strategy. • Bonus: Experience producing or scripting short-form video content (e.g., reels). Application Requirements: CV + Portfolio including screenshots of Push Notifications and In-App content.
Responsibilities
The Content Creator will independently develop clear and compelling copy for various marketing and product materials while ensuring adherence to brand voice and compliance with financial regulations. They will manage multiple marketing projects, collaborate with cross-functional teams, and optimize content performance through testing and data analysis.
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