About the job

Connect2Hackney are currently looking for a seasoned Content Designer to join a multi-disciplinary agile team dedicated to making local government services simpler, clearer, and faster.

The London Borough of Hackney is known for its innovation and commitment to its residents. As a Content Designer here, you won’t just be writing copy, you’ll be designing end-to-end user journeys that dismantle complexity and ensure accessibility for all.

The Role: What You’ll Do

You will be responsible for creating, evaluating, and reviewing content at every stage of the user journey. Acting at a level equivalent to a Civil Service HEO/SEO, you will:

• Design with Data: Use evidence, user research, and performance data to make informed content decisions.
• Prototype to Persuade: Use everything from paper sketches to digital prototypes to visualise content in context and show the "why" behind your work.
• Build Bridges: Work across government departments to influence stakeholders, build consensus, and ensure the user’s voice is never lost in translation.
• Standard Bearer: Contribute to and champion style guides and content patterns, ensuring Hackney remains a leader in the cross-government content community.
• Iterate Constantly: Work in a fast-paced, Agile environment where you’ll learn from mistakes, take calculated risks, and pivot based on user needs.

Your Skills & Experience

To hit the ground running, we are looking for a practitioner who brings a "user-first" mindset to the table.

The Must-Haves (CV Essentials):

• Experience: At least 3 years of professional experience specifically as a Content Designer.
• Sector Knowledge: Proven experience working as a Content Designer within the UK Public Sector (Local or Central Government).
• Agile Expertise: Significant experience working in multi-disciplinary teams (alongside developers, designers, and researchers) within an Agile environment.

Technical Proficiencies:

• User-Centred Design: Expert at translating user stories into accessible, plain-language content that works with assistive technologies.
• Strategic Thinking: Ability to focus on outcomes rather than just activities, contributing to broader content strategies and policies.
• Stakeholder Management: A knack for tailoring communication to different audiences and using evidence to explain difficult design decisions.
• Content Lifecycle: A deep understanding of why content maintenance and governance are just as important as the initial creation.
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