AI INTEGRATION

• Content Creation: Leverage Canva AI and Jasper to generate social media posts, event graphics, and newsletter drafts, streamlining content production and enabling scalable, high-quality outputs.
• Scheduling Optimisation: Use AI to analyse audience engagement patterns and optimise post schedules, automating tasks to maximise reach and interaction.
• Audience Targeting: Employ AI to identify and target event and PR audiences, enhancing community growth and ensuring content resonates with makers and designers.
• Performance Insights: Utilise AI-driven analytics to monitor content and event performance, providing data-driven recommendations to refine strategies and boost engagement.

SKILLS & QUALIFICATIONS

• Expertise: Exceptional skills in copywriting, graphic design (Adobe Suite, Canva), and event planning, with a keen ability to craft compelling narratives that align with BLOQS’ tone and mission.
• AI Proficiency: Hands-on experience with AI content and scheduling tools (e.g., Canva AI, Jasper, Later, Sprout Social), with the ability to integrate AI insights into creative workflows.
• Experience: 3+ years of marketing experience, preferably in design, architecture, manufacturing, or maker-focused industries, with a proven track record of creating engaging content and events.
• Communication: Superb verbal and written communication skills, with strong interpersonal abilities to build relationships with media, influencers, and community stakeholders.
• Mindset: Proactive, can-do attitude with a passion for creativity, sustainability, and community-building, coupled with strong organisational skills to manage multiple projects.
• Adaptability: Thrives in a fast-paced environment, with the flexibility to pivot strategies based on real-time feedback and audience insights.
• Education: Bachelor’s degree in marketing, communications, design, or a related field preferred; equivalent experience considered.

CONTENT & EVENTS MARKETING EXECUTIVE (FULL TIME)ROLE DETAILS

• Position Type: Full-time, permanent role.
• Hours: 40 hours per week, Monday to Friday.
• Compensation: Competitive salary, commensurate with experience. (Exact salary details to be discussed during the interview process.)
• Location: This is a on-site role, at BLOQS’ London headquarters, candidates must be based in or able to commute to London, UK.
• Benefits:

ROLE OVERVIEW

• Hours: 40 hours/week (5 days), with flexible scheduling to support event execution and content creation.
• Leadership: Leads events, public relations (PR), and social media initiatives with autonomy, reporting to the Strategic Marketing Lead and receiving support from cross-functional teams as needed.
• Focus: Maximises BLOQS’ visibility and community engagement through compelling content, strategic PR, and impactful events, driving brand awareness among makers, designers, and industry professionals.

RESPONSIBILITIES

• Social Media Strategy: Develop and execute a dynamic social media strategy across platforms (YouTube, Instagram, LinkedIn, Facebook), creating and curating mission-aligned content that highlights BLOQS’ commitment to sustainability, innovation, and inclusivity.
• PR Initiatives: Drive PR efforts by securing media coverage in design, architecture, and maker-focused outlets, building relationships with influencers and thought leaders to amplify BLOQS’ presence.
• Event Planning & Promotion: Plan, coordinate, promote and host events tailored to makers and designers, creating search-optimised promotional materials (e.g., digital flyers, social posts) to drive attendance and engagement.
• Content Development: Produce high-quality content, including promotional decks & slide commentary, videos, newsletters, and social media posts, emphasising BLOQS’ eco-conscious ethos and innovative workspace solutions.
• Brand Consistency: Uphold BLOQS’ brand identity across all channels, ensuring an inclusive, eco-conscious, and innovative narrative that resonates with the creative community.

PURPOSE

BLOQS is dedicated to empowering makers by providing accessible, high-quality workspaces. The Content & Events Marketing Executive plays a critical role in sharing this vision, crafting content and events that inspire and engage the creative community. Through innovative storytelling and strategic outreach, this role ensures BLOQS’ mission resonates far and wide, making creative spaces more inclusive and accessible.