Are you excited to shape the voice of a fast-growing AI platform that’s redefining how the world builds intelligent systems? Do you want to drive awareness, education, and adoption of the leading open-source framework for federated and decentralized AI - already trusted by Fortune 500 companies and over 6,000 developers worldwide?
At Flower Labs, we’re looking for a passionate content creator to craft high-impact stories and technical content that resonates with developers, researchers, and enterprises alike. As our Content Lead, you’ll play a foundational role in amplifying our mission, shaping our narrative, and reaching a global audience - all while working with a remote-first team that values autonomy, creativity, and deep technical thinking.

ABOUT YOU

We are seeking a strategic, hands-on content lead who is passionate about developer education, open-source ecosystems, and shaping the future of AI through world-class content.

MUST-HAVE QUALIFICATIONS

• 5+ years of experience in content marketing, editorial leadership, or technical writing roles in high-growth startups, developer tools, AI/ML, or open-source platforms.
• Background in fields such as communications, marketing, computer science, software engineering or a related area.
• Proven ability to develop and execute multi-channel content strategies that drive adoption, engagement, and awareness.
• Exceptional writing, editing, and storytelling skills — especially for technical or developer-facing audiences.
• Hands-on experience creating content across formats and channels: blog posts, tutorials, documentation, social media, and long-form explainers.
• Understanding of open-source communities, developer journeys, and how technical audiences learn and discover new tools.
• Ability to operate independently, from strategy to execution and iteration.
• Excellent project management and communication skills; highly organized and comfortable working cross-functionally in fast-moving environments.
• Passion for open-source, AI, and building with and for developers.

OPTIONAL QUALIFICATIONS

• Previous experience in early-stage startups, especially as a first content hire.
• A strong portfolio of published work, ideally including technical content or writing for AI, ML, or infrastructure tools.
• Familiarity with GitHub, Markdown, static site generators (e.g. Hugo), or developer-oriented CMS tools.
• Basic working experience with developer tools like VSCode and git (e.g., the ability to edit files and commit changes)
• Experience with SEO strategy, content analytics, and audience segmentation for technical content.
• Background in journalism, technical writing, or developer relations is a plus.

As our Content Lead, you’ll own the end-to-end content strategy for Flower Labs - shaping how the world discovers, understands, and engages with our open-source platform for federated and decentralized AI.
This is a hands-on, high-impact role at the intersection of developer education, technical storytelling, and community engagement. You’ll work closely with our research, engineering, and growth teams to craft compelling narratives that speak to developers, researchers, enterprises, and the broader ML ecosystem.
You’ll lead with creativity and clarity, turning complex ideas into content that informs, inspires, and drives adoption.